Best Holistic Life Fall Issue 2020

Meet Alison Lapidus

Previously, she was a Project Manager/Web Strategist, working for the same company since 2010. During this time she worked directly with clients to implement and develop new online market research techniques. She created and managed online campaigns, which included, but were not limited to: SEM, SEO, PPC, Social Media Marketing, and Email Marketing Campaigns. In addition to online campaign management, she focused on the design and development of WordPress websites. She often wondered how she could “do her own thing” one day, but was unsure about branching out in her own and whether she really wanted to leave the comfort of a regular salary. She is really passionate about sharing the knowledge that she has with others, so she can help you maximize your time, reach your goals and be truly happy in your little place on the web. She loves showing clients you don’t have to be scared about the technical side of your business, and it doesn’t have to cost a ton to make a change to your website. She strives to create a happy place for clients and their websites!

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Enter her son in 2016. His arrival meant the realization of many things for her. Firstly, being a mom was something she was born to do. Taking care of him has been the most rewarding career she could have asked for, and being able to see him grow and develop each day is the best pay in the world. Secondly, there was no way she would be able to leave him every day to go back to her typical 9 to 5 job.

Luckily for her, her husband is the most supportive person out there. He encouraged her to take the skills she learned while working for someone else and apply them to her own business. Website/Graphic Design has been something that has always been an interest of hers and now she can do what she loves, all with both her kids right by my side.

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