Strategic Communication in 2023 highlights
3.9 million
Collective reach
5.2 million
total impressions in 2030
25 publications
including research papers, program reports, and articles
AfriLabs Featured on renowned platforms such as Top Africa News, Arise TV, CNBC Africa, CNN, and HERNetwork
Notable strides
Increase in follower counts
7.3% 67.8%
X (Formely Twitter)
bolstered its credibility and trust among external stakeholders, attracting new partnerships and collaborations. Furthermore, AfriLabs’ direct engagement with various communities facilitated a deeper understanding of stakeholders’ needs and preferences, enabling the organization to tailor its programs effectively. Through thought leadership initiatives, including interviews, features, and expert discussions, AfriLabs cemented its position as a key player in the African innovation ecosystem. In summary, AfriLabs’ comprehensive communication strategy in 2023 played a pivotal role in amplifying its impact and influence across Africa. By strategically leveraging digital platforms, securing media coverage, and promoting community engagement, AfriLabs continues to drive positive change and innovation in the region.
Millie Abila, AfriLabs Strategic Communications & Public Relations Manager
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