BREAKFAST IS BACK Consumers are recognizing the importance of breakfast, leading to a surge in purchases at workplace dining venues and campus cafeterias. Nearly a third of consumers are opting for the convenience of a breakfast meal, and more than a third of operators have seen a boost in breakfast sales 3 . Stay ahead of the game with innovative and trendy offerings like made-to-order dishes and customizable meals. Don’t miss out on the opportunity and explore the Waypoint Breakfast Batch and start your day off right.
THE THREE C’S OF BREAKFAST Craveability Add a twist to traditional favorites make something that cannot be done at home. Cost A few simple ingredients can meet many different needs when it comes to breakfast. Convenience Quick and easy on-the-go options are a great way to start the day for everyone.
“Look for more insights from Chef Wes throughout the book to find information on product pairings and statistics.” Chef Wes Tips:
TOP TRENDING BREAKFAST ITEMS 1
91%
88%
85%
83%
83%
83%
80%
79%
79%
71%
51%
45% 44%
40%
33%
28%
25%
22%
Egg Sandwich French Toast Omelet
Pancake Burrito Waffle
Bagel
Yogurt
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