TR_May_2021_lr

FUNDAMENTALS

MARKETING

Creative Marketing for Real Estate Investors

ATTRACT MORE CUSTOMERS AND RANK HIGHER IN SEARCH RESULTS

by Shawn Tiberio

s Real Estate investors, the goal is to find the motivated sellers before the competition does. One thing many sellers are looking for is answers to their situation. Content is rapidly becoming one of the most basic forms of marketing. Not only does consistent content marketing positively impact customers’ experience, but it also promotes your website’s placement in search results. A

You need quality content to reach a broader spectrum of customers. People trust a brand when the content and message they broadcast are consistent. And it is easier for search engines to display your website if it has a con- siderable amount of material that is compatible. Are you looking for a way to attract more customers and rank higher in the search results? Here are eight key content marketing strategies that grew in 2020. These are shaping up to be even more common in 2021.

30 | think realty magazine :: may 2021

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