TZL 1586 (web)

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Chad Clinehens | Publisher cclinehens@zweiggroup.com Sara Parkman | Senior Editor sparkman@zweiggroup.com Tel: 800-466-6275 Email: info@zweiggroup.com Online: zweiggroup.com/blogs/ news

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when integrated thoughtfully into a firm’s overall strategy. This session provides a clear, structured approach to aligning AI initiatives with business goals, including governance, opportunity assessment, and implementation planning. Attendees will explore a practical framework and engage in a roundtable discussion to share perspectives and challenges. Designed for professionals across disciplines, this session offers actionable insights to help firms move beyond experimentation and adopt AI in a purposeful, organization- wide way. AIA FLORIDA CONVENTION & TRADE SHOW July 30-August 2 | Tampa, FL Session: Setting Fee Structures – Balancing Risk, Trends, and Project Characteristics Speakers: Will Swearingen, Principal & Senior Director, Transition Consulting, Zweig Group; and Bryce Bounds, AIA, Broward County Construction Management Division This session explores how to negotiate fees using market data, assess project risk, and adjust for trends and technologies that impact pricing strategies. Session: The Nuts & Bolts of Succession Planning Speakers: Tracey Eaves, MBA, CBA, CVA, BCA, CMEA, Managing Director, Transition Consulting, Zweig Group; and Ignacio Reyes, FAIA, Chief Development Officer, DLR Group Learn the ins and outs of ownership transition strategies – from internal transfers and ESOPs to M&A and private equity – and how to confidently lead through succession. Session: An Emerging Firm Leader’s Guide to Determining Billable Rates Speakers: Tom Godin, Senior Director, Performance Consulting, Zweig Group; Bryce Bounds, AIA, Broward County Construction Management Division; and Jaime E. Sobrino, FAIA, LEED AP, PMP, VP and Director of Operations, LEO A DALY Learn how firms calculate billable rates, breaking down salary, overhead, and profit. Driven by real-world experiences and pricing strategies, attendees will leave equipped with tools to establish competitive and sustainable rates. Whether you’ll be attending these events in person or following along remotely, we’re proud to contribute thought leadership that empowers AEC firms to succeed. Want to connect with one of our speakers or schedule a meeting onsite? Let us know! Mailena Urso is chief marketing officer at Zweig Group. Contact her at murso@zweiggroup.com.

MAILENA URSO, from page 1

For more from Will, stop by the AIA Booth on the Exhibit Floor June 5-6 for a free 15-minute Firm Performance Audit. This one-on-one session gives you the chance to evaluate your firm’s performance across key areas like finance, leadership, operations, business development, sustainability, and firm culture. You’ll receive tailored, expert feedback on how your firm stacks up and will leave with actionable strategies to improve performance and leverage your unique strengths. Pre-register now to reserve your slot – space is limited! ACEC VIRGINIA SUMMER CONFERENCE June 18-20 | Hot Springs, VA Session: AI 101: The Past, the Present, and the Future Speaker: Kristin Kautz, FSMPS, CPSM, Artificial Intelligence Consultant, Zweig Group This presentation delves into the transformative journey of artificial intelligence, covering its historical roots, current capabilities, and future possibilities. It combines real-world examples, technical insights, and practical strategies to empower businesses and individuals to navigate AI’s seismic impact on our industry and roles. From understanding narrow AI and generative tools to exploring advanced applications in the built environment, this resource equips attendees to implement AI effectively. Session: Mobilizing Leaders to Design Great Performance Speaker: Tom Godin, Senior Director, Performance Consulting, Zweig Group Great performance doesn’t happen by chance – it’s designed by leaders who shape the systems, culture, and structures that drive success. This session explores the key characteristics of high-performing organizations and how leaders can intentionally design and inspire their teams to achieve exceptional results. Participants will walk away with actionable strategies to transform their organizations, departments, or teams into high-performance environments where people grow and results follow. ACEC MARYLAND ANNUAL CONFERENCE June 26 | Stevensville, MD Session: Leading with Intelligence: How AI and Visionary Strategy Will Shape the Firm of 2030 Speaker: Ying Liu, LEED AP BD+C, Director, Growth Consulting, Zweig Group Artificial intelligence has the potential to improve efficiency, enhance decision-making, and support innovation – but only

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THE ZWEIG LETTER MAY 19, 2025, ISSUE 1586

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