[Also see our ad in Nov. K.B.]
agree that The Book of Life is a tremendous contribution to collective family worship, de votion and Bible study. A Prestige Product This type of backing makes it possible for Book of Life representatives to work entirely by reference and usually through a church. New agents frequently begin by calling upon local ministers, Sunday school superintend ents, and teachers. Eventually they win the support of church leaders and have entry to the homes of entire congregations. Although The Book of Life focuses a major portion of its attention on child train ing and character building, it serves the spiritual needs of the entire family. The titles of the eight volumes reveal their con tents. They are as follows: Vol. I—Bible Treasures. A Bible Primer and graded Story Book for little children. Vol. 2—Bible Heroes, Pioneers, Old Testa ment Adventure Tales. Vol. 3—Bible Kings, Captains; Historical Narratives of Judea. Vol. 4—Prophets, Statesmen. Exalted He brew Literature. Vol. 5—Bible Poetry. The Sublime Songs of the Ages. Vol. 6—Life of the Master. A Consecutive Story of Jesus. Vol. 7—Paul; Life, Letters. A Dramatic Re cital; Epistles. Vol. 8—Bible Educator. Index and guide for Bible use. These books have the answers to all the problems life brings. They reply to the youngster’s first questions about God, they help him understand Jesus, they introduce him to scores of Bible heroes . . . they pro vide the basis of Christian character building. Aids Character Building Such character building is essential. The typical youngster spends more than 90 per cent of his time at home, under the guidance of his parents. Juvenile delinquency, one of our most ugly problems, begins in homes where moral guidance is lacking. Those who make The Book of Life a part of the average family’s life can draw much satisfaction from the knowledge that they are performing a character building service that can do much to further the futures of entire families and communities. By selling The Book of Life to those who need it, you can help weld families together in bonds of common appreciation and understanding. The importance of this work is indicated by some of the nation’s most important theologians. “I know no similar production that remotely approaches the loveliness and utility of The Book of Life," says Dr. V. R. Edman, p r e s i d e n t of Wheaton College. "Children and older folk as well find the material to be entrancing and stimulating. “The publisher’s claim that The Book of Life is 'a work children love and adults never outgrow’ appears to me to be an ac curate appraisal of the set . . . . If young par ents would decide to buy for their growing families such a treasure a s The Book of Life they would have in their home a powerful instrument for righteousness.” If you choose, you, like others now asso ciated with the John Rudin Company, can let The Book of Life make a better life for you!
Millions are looking for comfort, strength and guidance. You can provide i t . . . i f you Further God’s Word D irect salespeople cater to every physical and material need you can imagine. Anything from a new roof to a pair *f
pletely in chronological order. Related facts, like the story of Jesus, are put together. Thought divisions, rather than chapter and verse divisions, throw fresh light and meaning on the Bible. This arrangement, together with more than 2,000 explanatory notes, makes the Scriptures a living reality that is easier to understand. Masterpieces Featured An exceptional example of printing skill, it is a thing of beauty in itself. Its illustra tions, which total almost 1,000, include full- color reproductions of many of the world’s greatest paintings . . . and the scientifically selected type style and sizes used are a source of constant pleasure to the eye. With so much to offer, it is no wonder that the firm’s distributors and agents are so successful. Regardless of whether they work full or part time, all find showing prospects The Book of Life a lucrative as well as in spiring way to earn a livelihood. A typical part time agent, according to John Rudin executives, earns approximately $75 a week. Those who devote full time to handling The Book of Life frequently are in the $10,000 to $15,000 a year bracket and over. The nature of The Book of Life attracts many who otherwise might not be interested in selling. “About half of our part time agents,” an executive of the firm explains, “are housewives. A large number are school executives, ministers, YMCA officials, former welfare workers, and other people who have a sincere interest in the Gospels. Excellent Income Possibilities "Our most successful agents,” he adds, “pray. They pray as if all depends on the Lord and they work as if everything depends on themselves. These people have the gratifi cation of performing a marvelous Christian service . . . and, at the same time, they make real good money. Many of our women do as good a job as our men. However men, as a rule, work more consistently and make more money. The age of the potential agent or dis tributor seldom has a bearing on his ability to succeed . . . as long as the individual is well enough to work regularly. Our special sales training program makes previous sales experience unnecessary.” The market is literally universal. Everyone respects the Bible . . . and, regardless of the amount of religious training parents have had themselves, they feel a duty to provide such training for their own youngsters. The Book of Life is a solution to this problem. Ministers and lay leaders of virtually every Protestant group have indicated enthusiastic approval of the eight-volume work. All
shoes, from v i t a m i n s to air conditioning equipment is included in the products avail able to you and hundreds of thousands of men and women who serve the nation’s con sumers. Yet, although these products serve a vital function, thousands of America’s direct salespeople are finding fresh markets and fresh satisfaction by providing the spiritual comfort, strength and guidance everyone re quires. The rewards they have found, often, have greatly exceeded expectations. By helping people understand the ancient verities of the Bible . . . by proving that there is more to life than getting and spending, they have built enviable careers and have paved the way to richer and fuller lives for themselves and all whom they have served. Because of them more families now live by the Word of God, instilling the principles of Christian morality and brotherhood in their children and making these principles the basis of their daily lives. No market is more vibrant or dynamic . . . no need is greater than the need for spiritual growth. For, as the Bible states, “What doth it profit a man to gain the whole world and at last lose his own soul?” Religious Interests Grow With the cataclysmic impact of the atomic age exploding around us, man’s concern about his spiritual welfare has heightened daily. It is e v i d e n c e d i n t h e mammoth growth of church membership and in the outpouring of religious literature. Fundamental interpretations of the Holy Scriptures, designed to meet today’s needs are giving entire families the key to greater ap preciation of what the Bible means. Among the most important of these new publications is the mammoth eight-volume Book of Life. Now in its 24th Edition, the widely ac claimed 33-year-old work throws fresh light on the subtle lessons and the eternal truths the Scriptures teach. Its publishers, guided by the conviction that it is not enough to merely read the Bible, explain the meaning of every event the Holy Book describes and, aided by the world’s greatest Biblical scholars, carefully lead the reader to greater understanding of the principles that inspired the martyrs and still give meaning and a sense of fulfillment to our lives., A landmark in the religious literature field, The Book of Life, offered by John Rudin and Company, Inc., is a -unique ap proach to the study and enjoyment of the Bible. The 4,100 pages of the eight-volume work are devoted to telling each story com
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