THE 7 P’S FOR PHENOMENAL PERSONAL SALES
DON’T OVERPRICE YOUR PRODUCTS • INUKA suggests a 50% Retail Profit. When you under-price a product, you will always struggle to sell the product at the suggested retail price, affecting your Retail Profit earnings • Encourage customers to purchase a “Perfume Experience” that will, for example, include a Perfume, Lotion, and Body Wash or Roll-On for the ultimate fragrance experience • Consider promoting your own personalized set specials for customers who invest in multiple fragrance layering products or other product combinations YOUR PROFIT REFLECTS THE SUCCESS OF YOUR BUSINESS • Successful Members always have stock on hand to supply customers immediately with INUKA Products. • Increased sales will increase your Retail Profit. • The higher your Leadership status, the higher your Volume Rebate percentage pay-out on Personal Sales. • Make it your goal to sell at least 4 products daily to earn Immediate Retail Profits. KEEP CUSTOMER RECORDS • Keep customer records and follow up regularly for repeat business • Customer records should include name, cell no, birthday, favourite fragrances, etc • Ask customers for referrals or ask them to sell for you to their family and friends • Provide excellent customer service to ensure future orders
PLAN AND SET GOALS TO ACHIEVE • Plan the number of hours you will invest in your business, the number of calls you will make, etc. on how many products you want to sell • Plan Daily & Weekly Sales GOALS to achieve * Club 40 * Special Star * 100 PV per month to stay on track with your Personal Sales Rainbow Challenge • Keep a diary to help you keep track of your daily, monthly, quarterly, and annual progress BE PASSIONATE ABOUT YOUR PRODUCTS • Invest in samples and products so that you can: * Smell fantastic every day to draw strangers to become your customers * Invest in your own Fragrance Wardrobe so that you smell differently today to tomorrow to create the desire with your customers to also own a Fragrance Wardrobe * Follow a personal fragrance layering routine every day. Your testimony about your longer-lasting fragrance experience will also inspire your customers to do fragrance layering, leading to more product sales for the same customer • Always have samples with you so that everyone you meet can experience your products PROMOTE & ADVERTISE YOUR BUSINESS • Hand out your Business Cards and Brochures • Invest in lNUKA Marketing Materials, e.g., Car Magnet and Banner • Wear your lNUKA Golf Shirt and Cap • Promote your business both online and offline. • Be prepared at all times to do business. Take your Sample Bag some products wherever you go
PRICE
PRODUCTIVITY
PASSION
PROFIT
PEOPLE
PROMOTE
WE VALUE , ENCOURAGE & EMPOWER THE LIVES WE TOUCH
BE A PRODUCT AMBASSADOR • Be a Product Ambassador by using all our INUKA Products. It is the best way to experience and get to know each product and its benefits • You need to know as much as possible about what you’re selling. That’s to help your customer make informed decisions. • Understand fragrance concentrations and the importance of fragrance layering • Always show customers your Genealogy Chart and assist them with ideas to also have a Fragrance Wardrobe
PRODUCTS
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