Ireland's Electrical Issue 109 July-Aug

FOCUS ON LIGHTING

MANUFACTURER - ROBUS

Robus’ 100,000sqft head office in Dublin.

CORE VALUES OF AMBITION, FAST PACE, ACCOUNTABILITY, CUSTOMER FOCUSED AND EMPOWERMENT HAVE TRANSLATED INTO SUCCESS FOR THE COMPANY… ROBUS Lighting: Irish company, Irish brand

What’s the secret to success? It’s a question even the most casually ambitious person would like answered. Last year, ROBUS marked 40 years in business as the largest Irish lighting manufacturer in the world. How did the company achieve this milestone? The answer can be found in its core values: Ambition, Fast Pace, Accountability, Customer Focused and Empowerment.

people who make up ROBUS. Family is at the heart of the company. Today, Robus is led by CEO Mick G Slein who is supported by a team of 200+ staff members. The Robus culture is rooted in accountability, trust and a shared sense of purpose. A strong focus on learning and development empowers every team

member - from junior staff to senior leaders - to reach their full potential. Many employees have been with the company for over a decade, contributing a depth of industry knowledge that shapes ROBUS’ strategic direction. But the people who truly define ROBUS are its customers.

“The people who truly define ROBUS are its customers.”

There is no clearer sign of ambition than setting up a business in 1984 during the recession. Relying less on the luck of the Irish and more on the strength of his convictions, founder Michael Slein Snr packed his bags for a solo

L-R: Sharon Sweeney, Damien Cullen, Katie Slein, Philip Ryan and Patrick Dunne.

venture to China, establishing ROBUS as the first Irish company to import lighting products from Asia. Fast pace is evident in how one success has been swiftly built upon another, with ROBUS growing from its Irish roots to establish a global presence across the UAE, Australia, New Zealand, France, the Baltics, Scandinavia and beyond. Michael recognises that none of this success would be possible without the

Contractors and wholesalers are the lifeblood of the business, and this is never forgotten. Every week, customers visit the 100,000sqft head office in Dublin to share valuable feedback on products and services, including the on-site Distribution Centre, Sales & Support Team, Customised Conversions Department and Lighting Design Team. This close relationship with customers is why ROBUS has become synonymous

with reliable, high-quality lighting that electricians trust. With headquarters in Dublin, ROBUS continues to shine a light on the Irish entrepreneurial spirit, taking the best of our heritage to the world - and bringing that success home. T: +353 (0)1 709 9000 E: info@robus.com www.robus.com

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