The real shift? Letting her team talk directly to clients. Monthly strategy calls kept Tammy as the face of the company, but her team handled the day-to- day. That’s when the agency stopped being “extra help” and started being real liberation. The 10K Month Myth and the Power of Pockets of Time
Tammy is beautifully blunt about the online “make 10K months in 10 minutes” fantasy. You don’t build authority, trust, and a real brand overnight. Back in the day, women hustled from payphones during their kids’ practices. Today it’s voice notes in the car, emails in the parking lot, and DMs between dance drop-off and dinner. Her message? Business is a journey, not a sprint. Use your pockets of time. Build slowly and solidly. And stop comparing your Day 1 to someone else’s Year 10.
Beautiful Chaos, Bed Days, and Business That Still Grows
With MS, lupus, and family life, Tammy let go of “perfect balance” and embraced “beautiful imbalance.” Her priorities are simple: God first, her husband, her kids, then her calling—and if her kids walk in and she’s not on a call, they always get her first. Some days she works from bed, pajamas on and glasses slipping, still transforming women’s businesses. Rest isn’t weakness for her; it’s what keeps her going. Her real superpower? Perseverance. When things get messy or discouraging, she doesn’t tap out—she leans into God, her people, and her purpose. She just keeps going.
If you’re the maxed-out solopreneur wearing all the hats and quietly Googling “how to clone myself,” Tammy is your next wise move. STEP INTO TAMMY’S FEARLESS WORLD
LINKEDIN: WEBSITE: FACEBOOK: https://www.facebook.com/tammydurden4 https://www.linkedin.com/in/tammydurden/ https://fearlessbusinessboss.com INSTAGRAM: https://www.instagram.com/fearlessbusinessboss/
25 FEMALE ENTREPRENEURS MAGAZINE
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