MICHELE’S EO PERSPECTIVE Many of our members flooded Atlantic City in March for the Atlantic Builders Convention. This year, the show boasted a fully booked
floor and over 4,000 attendees. The show continues to grow yearly, and the Hard Rock Casino was an excellent new addition in 2024. April kicks off our Spring Membership Drive, which offers additional spikes to members
based on the net growth. From April through June, Metro will participate in the NAHB Spring Membership drive. If our membership increases between 3 – 6.99% during this period, all members who recruited ‘New’ members during this time will receive 2 x Spike credits. If we increase our membership by 7% or more, all members who recruited ‘New’ members during this time frame will receive 3 x Spike credits. This is a great incentive for our members to accrue Spikes. So, What are Spike Credits? When you recruit and retain members, you are not only giving back to the industry, you will also be recognized and rewarded through NAHB’s Spike Club. As you continue to recruit and retain additional, you accrue more Spike credits and achieve different levels of recognition for your Spike Status. To become a Spike, you must earn at least 6 credits. The best way to earn credits is to recruit a new member. And what better time to recruit new members than during our membership drive, where you can potentially get early Double or Triple credits? You can also earn credits for renewals and recruiting new council members. • 1 credit for each new builder or associate member you recruit • 1 credit on the first anniversary of each new member you recruited • ½ of a credit for each anniversary that follows for each of those members • ½ of a credit for recruiting council members to their local association Once you accrue 6 Spike credits, you officially become a Spike and a member of the Spike Club—a network of Spikes across the nation focused on growing their associations. As you accumulate credits, your status rises within the Spike Club. Each year, current Spike members who have recruited at least one new builder and/or associate member receive two complimentary tickets to the Closing Spike Concert at the International Builders’ Show (IBS). Many spikes saw Cole Swindell in January for free, just for referring members. In addition, Spikes, who have recruited at least five new builders and/or associate members, receive an invitation to the Spike VIP section at the concert. Within the VIP section, Spikes enjoy complimentary food and drinks for the show’s duration. IBS brings together building industry professionals from around the globe, and the Closing Spike Concert is a great way to celebrate at the end of the week. So put your recruiting cap on, and let’s begin the fun. Start earning your Spike credits today.
Michele Leppard, EO , mleppard@metrobca.org Office: (973) 887-2888 x 1, Cell (201) 463-5543
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