2022 SPECIALTY CROP AUTOMATION REPORT
3.0 KEY INDUSTRY TRENDS IMPACTING SPECIALTY CROP MARKET
Today’s agriculture industry is facing a multitude of challenges, such as a growing world population, lack of labor availability, aging farmer and farmworker population, increasingly stringent regulatory environment, growing supply chain traceability requirements, changing consumer preferences and climate change. Coupled with a volatile and unstable macroeconomic and geopolitical climate, these challenges affect production costs and crop yield for growers. The 2022 grower survey indeed indicated profitability, labor availability and regulatory hurdles as key challenges. A set of key industry trends play into the above challenges, of which this report will highlight two major trends impacting the specialty crop market in the U.S.: Controlled Environment Agriculture (CEA) and the H-2A temporary agricultural worker program. The following sections go deeper into these two trends.
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