Board Converting News, April 24, 2023

Heritage Container (CONT’D FROM PAGE 34)

Quality & Consistency

Southern California market, but some are in Arizona and Mexico and as far as the Northwest and the Midwest. A ‘Family’ Culture “We find that our customers are very committed to Heritage,” says Carlos Ponce, the company’s General Manager. “When customers began asking about floor dis- plays and point of purchase displays, we said ‘yes’ given our diverse portfolio of equipment and that allows Heri- tage Container to provide premium value-added packag- ing. Our customers are increasingly evolving with speed to market and e-commerce , which has inspired us to be proactive and are we’re constantly looking at the modern technology and new equipment that will allow us to be the front runners in this local market. Heritage Container has a CAD-equipped design room and full design capabilities. The company boasts approx- imately 100 full-time employees working a two-shift oper- ation. Over the past couple of years it seems labor has been a problem locally, as it has been in just about every

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other box plant in North America. “We’ve been blessed,” Gabriel says. “More than half of our employees have been with us for between 15-20 years, which speaks directly to the culture we’ve created here.” Adds Ponce, “Clearly Tom’s vision and mission required new leadership with diverse backgrounds – from integrat- ed to large sheet and display plants –and in doing so we have built a dynamic and positive change in culture in which by, word of mouth, has created attraction for new talent acquisition. More importantly, we are not just adding team members with industry experience, character, “can do” attitude, and passion for success become the key attri- butes in our hiring process. We’ve created a company with a ‘family feel’ and world-class leadership, and it’s re-invigo- rating employees with extensive seniority, as well.” The Timing Is Right Indeed, Ponce himself was one of the first managers Tom Gabriel brought into Heritage in 2021. Ponce had al- ready been an employee with Heritage for six months in 2017, but both Ponce and Gabriel agree that “the timing wasn’t quite right.” After Richard Gabriel’s passing in 2021, Tom shared with Ponce his vision for the future of the com- An Automatan Litho Labeler is a Heritage workhorse.

pamarco.com 404-806-7544 marketing@pamarco.com

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April 24, 2023

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