Brandpie Energy - Issue 04

Credibility crunch: winning investor trust

Credibility crunch: winning investor trust

It’s credibility, not campaigns, that will win investor trust.

Why energy’s next big bet is brand

T he energy sector sits on the edge of one of the biggest investment opportunities in history: trillions in climate-aligned capital waiting to be deployed. Yet just as the floodgates open, a storm of investor unease – policy whiplash, transition risk, and market volatility – threatens to shut them again. To secure their share, energy leaders must ask themselves one hard question: is our brand credible enough to earn investor trust?

Sally Bye Managing Partner, Brandpie

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Brandpie Energy - Issue 04

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