probably this guy is going too far. Now I’m in Zurich, I love watches. I spent probably too much money on watches. But straight in the airport, I see advertising from three or four different brands. Is anyone concerned about it? I don’t think so. But I guess that if I tried to access some gambling operator here, I will have trouble in playing with the usual operator that I use. I’m not speaking specifically about Swiss restrictions, but I’m pretty sure that will happen. So everywhere we find different challenges. The question you asked Yanica I think is a key for this because we need to work together to find solutions together with regulators because most of the times they don’t have any experience. Since they will not probably look for us we have to look for them, affiliates, operators, other business-to-business providers can also help and I think that will be this the way to find a solution. And obviously, if we could create some kind of global code of conduct for gambling advertising it will be a step further to have this kind of restriction. Not influencing that much on our day to day. But there’s a long, long path to go. AS: Before going into deep discussion, let’s turn to Tomas. In Argentina, the main provinces have issued the first gaming licenses recently. Please, can you explain the regulatory framework in terms of advertising in Argentina? TB: Well the biggest two provinces have had two years of regulation being live, one with 11 operators already and the other one with four and three more coming. In general, the competence to regulate advertising lies from a strictly gaming perspective on provincial authorities, but telecommunications is subject to federal regulations. So you get this mixture, and there is lack of understanding of the regulatory dynamics of gaming. You have general rules that, under the federal regulation require that any advertising is done by licensed operators. As a company selling advertising, you need to check that anyone buying advertising in any form has a license, but then you have local restrictions that will deal with how you pass the message, what are the safety warnings, and then you have the Federal Congress trying to deliver a message in similar terms, as, Quirino mentioned, not knowing what to do, and presenting bills to limit advertising, imposing bans limiting the participation of influencers and other things. I think that having, heard the conference from the very beginning, there are a number of items that are key to all the panels that we have seen. And it’s the need to improve communication as an industry to make sure that no mistakes are repeated. AS: And now, focusing on the specific restrictions that you have in place in your jurisdiction. Can you please explain if Argentina is having some type of restrictions, or a package of issues that we have in national legislation. TB: Legislators have a tendency to copy what’s done in Europe. So they will have a look at Italy, they will have a look at Spain, and they would have this need to deliver this message against the industry. And they would say, okay, in an extreme version in 2018, or 2020, a bill was introduced in Congress proposing to only allow casinos to open on Fridays, Saturdays, Sundays and festive days, which is totally crazy. Now, this same deputy representative she filed just a couple of weeks ago another bill, trying to limit advertising from copying the provisions and in Spain to 9pm to 6am in the morning on Sunday. In order to advertise gaming products, you need to seek authorization. No one is doing that. And there is no enforcement whatsoever. And if you see the regulatory frameworks, you see that the fines are steep. And that puts you in a very awkward situation because you have a very hard framework, the compliance with that is limited, and the enforcement is even more limited. Okay, so are we talking about illegal advertising? We’re not talking about illegal advertising. We are talking about advertising practices of regulated operators. Luckily, we don’t have advertising of unlicensed operators. We do have advertising but not in a traditional way through influencers. Okay. from social media, but not in stadiums, not in football teams. You don’t get to see that. You see, you could see it on the internet, banners, programmatic advertising, but that is social media. Is advertising in social media regulated? No, it’s not and that’s the point. I mean, you have some provisions that could be interpreted as governing social media which we discussed before, preparing the panel. What are public figures? Does this cover influencers or not? The figure of influencers is not regulated in Argentina. A big part of marketing is
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