Take Your Success In Your Own
How to System and GrowAny By Shaun Buck, CEO of Newslett
I n my 20s, I studied it takes 10,000 hours of studying to become a world-class expert. I’d say between the ages of 16 and 30, I easily hit 10,000 hours of studying business. I’ve coached and consulted hundreds of entrepreneurs. I’ve looked at their businesses, finan- cial statements, and systems and processes (or, in most cases, lack thereof). I’ve heard stories about business nonstop. If I was in the car, a busi- ness CD was playing nearly 100% of the time. I begged for, bor- rowed, and stole mar- keting courses both old and new. It’s said that why they made their decisions and the logic (flawed or other- wise) behind those decisions. All
1. Delivering a Wow: The first step to winning in business is being able to deliver the prod- uct or service you’re selling. Of course, that’s an oversimplifi- cation. You need to deliver the product or service, make the customer happy, and get them to come back again and again. I know it seems simple, but do you have a written process for what happens once someone becomes a customer? Do you know, with- out a doubt, if your product or service is providing the value you’re promising? What’s your monthly customer churn? Hav- ing a system for making sure the customers you’re currently selling to are having a good experience and want to stay and reorder is literally step one in having a suc- cessful business.
of this, combined with my own success in starting and growing my companies, led me to create a system for building businesses and making them successful. To be clear, not all business- es can be successful. Not all of them can scale, and not all ideas are good ideas. Some entrepreneurs aren’t willing to do what is necessary to be successful. Sometimes, life just throws you a curveball, and you simply can’t win. But assuming you’re not deal- ing with one of the situations above, focusing on the follow- ing six areas of business will allow you to take your success into your own hands and build a strong business.
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