OBJECTIVE
BCAA APPAREL REFRESH
Build an apparel program for team members based on role and department. Reflect internal and exteral branding based on whether team member is client facing or not.
CONSIDERATIONS
NEXT STEPS
External facing branding to include ‘crest’, internal can be block BCAA logo. Can be subtle or unique for internal merch.
BCAA team to review concepts and make change requests as needed. From there we can explore samples and more detailed mock ups.
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