SIRC Newsletter Issue 1 2020 EN

SIRC unveils new corporate identity

SIRC unveiled a new corporate identity, aimed to reflect what it represent towards its stakeholder. “The new identity reflects our ambition to accomplish the mission of leading and driving the circular economy in Kingdom of Saudi Arabia,” said Fahad Al-Shehri, Communication Director at SIRC. The new identity further signifies the ambitious goals of an aspiring company and its employees who are ready to build a new future for waste management in the Kingdom, he added.

SIRC launches new website SIRC announced the launch of its new website at to support its mission to promote waste management strategies and recycling initiatives in the Kingdom of Saudi Arabia. The site reflects the depth of SIRC’s business and highlights its leading role in developing the waste management sector in the Kingdom. Furthermore, the website is designed to serve as a window for SIRC, focusing on innovation, education, progress, and action.


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