WHY WE EXIST
RUSSELL INNOVATION CENTER FOR ENTREPRENEURS
THE RICE REPORT: VOLUME 1
Why We Exist Each day, ambitious Black entrepreneurs embark on a jour- ney to create businesses and build wealth. From start up through scale up, they encounter inequity and barriers to progress. Year after year, the data on Black businesses point to glaring gaps in access, opportunity, and exposure. And yet, in a time when opportunity is not equally distributed, genius abounds. RICE exists to nurture genius and convert it into greater wealth, with an evidence-based, reliable method for building Black businesses. We believe it starts with truly seeing Black entrepreneurs and responding to their needs with an understanding, soul, and spirit not offered anywhere else. RICE is creating a home for Black entrepreneurs. We exist to build community wealth, with an eye toward future generations. Because success, for us, is not defined by “beating the odds.” It means changing them forever.
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