Goals and action lines
Problems to address
Goals
Action lines
Specific KPIs
General KPIs
Environmental degradation and the disruption of natural ecosystems
1
Reforestation, nature conservation initiatives and natural disaster relief
Provide support for reforestation and nature conservation projects, contributing to the restoration of ecosystems.
# hectares reforested per year # plastic removed from the environment per year
People reached per year
2
Environmental and quality education
Plastic ending up in nature and damaging our planet
Promote comprehensive environmental and quality education programs to empower individuals and communities with the knowledge and skills needed to address environmental challenges effectively.
# children who improve their environmental education # children with who improve their soft skills # schools with improved educational facilities # people who access our think tank per year # experts in our network
Individuals not recycling enough and not understanding the value of materials
Elevate global awareness and understanding to facilitate the transition towards a plastic circular economy, promoting sustainable practices and circular solutions worldwide.
3
Global awareness and understanding of plastic circularity
Tonnes of plastic removed from the environment and recycled per year
Communities lacking good waste management and recycling infrastructures
Defend human rights and foster a fair transition within the plastic circular economy, through green employment and entrepreneurship.
# young people placed in green jobs # entrepreneurial green businesses supported
4
Human rights and equity through the plastic circular economy
Very high vulnerability and human rights violations of waste pickers in countries with poor waste management systems
Undertake research initiatives aimed at identifying and developing innovative, sustainable materials and solutions to mitigate their environmental footprint and support social organizations.
# projects developed by our research and innovation lab or through grant giving
5
Research and innovation to advance sustainable solutions in the fair transition towards plastic circularity
Tons of greenhouse gas emissions mitigated per year
The social and economic development opportunities presented by plastic circularity are not being fully leveraged
Social justice – Local attunement: Nº people reached – Nº of organizations – Specific KPIs for each project All projects must include gender, environmental and human rights perspective. KPIs should be disaggregated per gender.
49
Our company
Transforming circularity
Accelerating decarbonisation
Driving positive social impact
Empowering integrity
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