PURPOSE STATEMENT

OUR PURPOSE

PURPOSE STATEMENT  Our purpose statement defines our reason for being.  A good purpose statement should only focus on what is most important to the organization.  It should be brief, clear, informative, simple and direct.  It should avoid elaborate language, clichés, and generalizations and it should emphasize outcomes and the people the organization is serving.  It should answer the question “What’s our why?”

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FINDIN G YOUR FORTE STRATEGIC ARTICUL ATION PLA N BLUEPRIN T PROJECT

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