ADDING SOMETHING NEW TO YOUR TRIED AND TRUE: 5 PROVEN STRATEGIES
By Michael DeBerti, Head Grower at Mast Young Plants
As a young plant supplier, MYP is always looking ahead to new variety introductions. Visitors to our trial garden each summer are always eager to see the 150+ new additions to our program among the 1500+ varieties on display in raised beds, deco pots, and combos.
2022 TRIAL GARDEN NEW VARIETIES GUIDE
MAST YOUNG PLANTS
New variety introductions are part of what we do as a young plant supplier, and our longstanding relationships with breeders from around the world give us confidence that we’re bringing our customers the very best new varieties. The new variety section of our trial garden is actually the last step of a rigorous trialing regimen that includes extensive consultation with breeders, trialing site visits, and evaluation during onsite greenhouse trials led by our innovating manager. I’m always encouraging the growers I speak with across the country to use our ‘living catalog’ trial garden as a source of inspiration they can trust to add improved genetics, unique varieties, and expanded colors and textures to their own programs. Why? Our customers who continuously are adding new varieties to their programs have shared with me a number of benefits they’ve seen: • New and different varieties can be a source of add-on sales • Customers appreciate seeing new and unique varieties that perform well that can’t be found at box stores • New gardeners with no experience with your traditional and tried-and-true offerings are attracted to novel and interesting varieties
32
Made with FlippingBook flipbook maker