Zonic accelerates Versa’s exposure in US Media
In November 2019 the Zonic PR contract was extended to include a few days covering US media - a true testament to the great work well underway in Europe . I n the first month of Zonic undertaking Versa US PR Zonic were successful in organising 7 briefings and videos for Versa Founder Kumar Mehta with top tier USA media and 8 briefings with industry analysts. Leaping on the potential of the MEF19 Proof of Concepts being showcased at MEF19 in Las Vegas, 18-21 November, Zonic organised back to back meetings at the show for Kumar on 19 th November. Media interviews included Converge Network Digest, CRN, Light Reading and Telecom Drive. Analysts included Frost and Sullivan, Vertical Networks, IDC, 451 Research and Ovum. Follow up phone briefings were conducted with CRN and Fierce Telecom in December. A press release and article were developed about the two ground breaking PoCs and then supporting outreach for the PoC solution MEF19 award magnified interest in the media to find out more about Versa. The key message was that Versa Networks is taking SD-WAN to the next level with two MEF19 PoCs and this caps off a momentous year, rich in milestones. The MEF19 award went to the Versa’s PoC partnering with NTT Communications, NetCracker, Spirent, Adva, and SilverPeak to showcase how multi-vendor SD-WAN services can be orchestrated, activated, assured and managed using zero touch provisioning and end-to-end service automation.
The press coverage so far indicates the success and impact from Zonic’s support. Plenty more coverage will appear in the New Year.
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