Creative Cut 2015-16

NY&CO. BREAKOUT BRAND

New York & Company went bold in choosing one of the largest shopping malls in America for a full-store revamp. Duggal led the production and installation of a new-look, New York & Company. The redesign creates a “shop-in-shop” experience as eye-catching visuals mark points of interest. From illuminated wall panels, large format prints and vinyl columns to hot pink floor graphics, Duggal’s work spotlights what’s “Trending Now.”

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