Atrezzo Barcelona, one of the world ‘s leading manufacturers of mannequins, sought significant presence at Global Shop, the only show in the world where you can find the largest, most comprehensive array of store fixtures and in-store solutions. It was important that Duggal deliver a display solution that would create a sense of mystery, generate interest in the Atrezzo brand and draw attendees into the space. From there, Atrezzo’s mannequins would sell themselves. The booth needed to be sheer, lightweight and inviting. Duggal recommended appropriate finishing options and the use of Sheer Flag material, ensuring that the design intent was upheld.
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