Beware the Ego Ego is the sense of self-importance, self-esteem, and self-image that individuals have. When ego becomes inflated, individuals tend to put their own needs and desires above those of others, which can cause them to act in ways that damage trust. Individuals with inflated egos may have difficulty admitting their mistakes or weaknesses. This can lead to a lack of accountability, and others may perceive them as untrustworthy or unreliable. When people don't take responsibility for their actions, it erodes trust because others don't know if they can rely on them.
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