AICC Offers (CONT’D FROM PAGE 18)
chines, a suit of armor and boxbreaker hammer to name a few. Today, he makes it his mission to show the world how cool cardboard can be and has turned his makings into an entertaining and artistic medium. Following will be a presentation by Jim Wilson, Chief Executive and Export Officer of BoxLatch. Before enter- ing the Reuse B4 Recycling industry, Wilson was a prac- ticing veterinarian with a law degree who wrote law and business management books and a professor of veteri- nary law, ethics and business management. In 2010, Wilson founded BoxLatch with his brother Jack in 2010. They have created a number of patented products that close box flaps or hold them open without tape. Wilson touts the financial and environmental ben- efits of open, stackable cardboard bins, the simplicity of closing and reopening boxes without damage, and Box- Latch calculators. The morning session on May 24 will feature Cory
and what tools companies can use so they can focus more on innovation and less on data management. Specright is the first cloud-based platform for Specifica- tion Management, which received the Salesforce Innova- tion Award, and was named one of the Top Places to Work by the OC Register and the Built in LA online community for startups and tech companies. Foti also hosts “Beyond the Shelf: The Product and Packaging Podcast” where she interviews industry leaders. She was named to the Forbes 30 Under 30 list for marketing and advertising, and Brand Innovators 40 Under 40 and 100 Women to Watch lists. The afternoon general session will feature an interview with TikTok personality, Jeb The BoxSmith, a Crafter of Cardboard, Props and Cosplay. James Brathwaite coined the term, “Boxsmith,” as a teenager when he chose card- board as a material to make things such as pinball ma-
Conners, Sustainable Packaging Consul- tant, Orora, who will speak on Sustainable Packaging in Social Media. Here the em- phasis is on sustainable packaging and its inability to exist without social media. Learn what customers and consumers say about sustainable packaging on social media or you could be left behind. Connors is a pack- aging consultant with expertise in corrugat- ed, folding cartons, retail packaging, busi- ness development, and sales management. Also, on the morning of May 24 will be a presentation by Lyn Graft, Chief Story Officer at Shār, Founder of Storytelling for Entrepreneurs and best-selling author of “Start With Story.” Graft will speak on Start- up Consumer Brands Helping Save the Planet. Graft has told the stories of more than 1,000 entrepreneurs and produced more than 1,000 videos, TV shows, and Web series with a host of high-profile clients including CNBC, Dell, Microsoft, Deep Eddy Vodka and more. He has 20 years of expe- rience in startups, high-tech marketing, and business development. His marketing pro- grams have resulted in press in publications including Fast Company , The Wall Street Journal and AdWeek . Later that morning will be an interview with Peter Rushford, Founder/CEO of Shār Snacks, who came up with the idea of Shār after looking for a healthy and great-tasting trail mix. After sticking with the idea for three years with dozens of iterations, he arrived at the right ingredients to make the “impos- sibly good snack.” This led to the creation of a plastic free “shār tube” made of recycled paper that is recyclable, biodegradable,
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20 March 6, 2023
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