MEDCOC BR June:July 2024 FINAL

A monthly online digital publication, The Business Review targets business leaders from the Rogue Valley and beyond. This means that your published articles and advertising message are being seen, read and remembered by those who are seeking your products or services in and around Jackson County and within more than 55 Oregon communities.

JUNE & JULY 2024

BUSINESS REVIEW

THE CHAMBER OF MEDFORD & JACKSON COUNTY

Local Happenings & Things to do in Southern Oregon

CONTENTS LEADERSHIP MATTERS

JUNE & JULY 2024 VOLUME 26 ISSUE 4

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4 A Letter from the President PROMOTING THE COMMUNITY 10 Summary of Events for June and July 2024 at The Chamber of Medford & Jackson County CREATING A STRONG ECONOMY 14 Your Guide to Fishing the Rogue River OREGON UPDATES 18 Understanding the New Overtime Rule Changes: A Guide for Businesses PROVIDING NETWORK OPPORTUNITIES 24 Celebrating the Community and Looking Ahead: The Greeters Summer Party and Beyond 28 Know Your Role Night Inspires a Cultural Shift in Sportsmanship REPRESENTING BUSINESS ISSUES 30 Oregon Legislative Update: New Laws and Potential Tax Hikes Could Reshape Business Environment

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A monthly online digital publication, The Business Review targets business leaders from the Rogue Valley and beyond. This means that your published articles and advertising message are being seen, read and remembered by those who are seeking your products or services in and around Jackson County and within more than 55 Oregon communities.

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The Business Review | June & July 2024

Promote. Promoting the community. Create. Creating a strong local economy. Connect. Providing networking opportunities. Represent. Representing business issues. Our Strategic Objectives

Meet the Staff

Eli Matthews President & CEO eli@medfordchamber.com 541-608-8526

Kira Zavala VP of Communications & Programs kira@medfordchamber.com 541-608-8522

Shon Moses Membership Director shon@medfordchamber.com 541-608-8534

Cathy Watt Office Administrator cathy@medfordchamber.com 541-608-8515

Shelly Wager Executive Assistant to the President & CEO shelly@medfordchamber.com 541- 608-8526

The Chamber of Medford & Jackson County 101 E 8th St, Medford, OR 97501 (541) 779-4847 • medfordchamber.com

medfordchamber.com

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November 2024 | The Business Review

LEADERSHIP MATTERS A LETTER FROM THE PRESIDENT

Embracing Summer Growth and New Opportunities! As we transition from the fresh beginnings of spring into the vibrant warmth of summer, it’s evident that Southern Oregon is not just growing but truly thriving. The longer days and sunny weather bring with them a renewed energy that fuels our determination to support and expand our business community. This season, we’ve witnessed an inspiring influx of new members joining The Chamber, each bringing unique ideas and fresh enthusiasm. Equally heartening is the steadfast dedication of our long-standing partners, whose ongoing support forms the backbone of our achievements. We also marked the conclusion of another successful Chamber Forum season, filled with productive discussions and valuable networking that have continued to connect our members with tangible opportunities. Through these connections and networking and our collaborative efforts, we create a dynamic environment conducive to business growth and innovation. Looking ahead, our chamber remains steadfast in its commitment to advocate for a prosperous business climate across our region. We are excited about the potential of new projects on the horizon and are eager to continue providing the platforms and resources our members need to succeed. Let’s embrace the momentum this summer has brought us and make the most of the opportunities that lie ahead. Together, we can achieve remarkable things and ensure that our community not only grows but thrives in the sunny seasons to come.

Warm regards,

Eli Matthews, IOM President & CEO The Chamber of Medford & Jackson County

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The Business Review | June & July 2024

Join us to enjoy these exclusive member benefits:

Promote: Leverage Chamber communications to promote your business, and enjoy referrals from fellow members.

Connect: Connect with the business community through a variety of networking events hosted by The Chamber, as well as through our weekly newsletter, website, and social media.

Represent: Be a part of the active business voice of The Chamber & be represented by a full time lobbyist.

Create: Raise your profile in the business community through your membership with The Chamber by participating in an Action Team or committee.

Let’s connect

Give us a call, send us an email or drop by our office. 541-779-4847 business@medfordchamber.com The Chamber of Medford & Jackson County 101 E. 8th St. Medford, OR 97501 medfordchamber.com

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November 2024 | The Business Review

GREETERS HOST LOCATIONS BOOKING NOW FOR 2024! Welcome 50-65 business professionals to your location on a Thursday at 8am! Showcase your business to community leaders, and get a 5-minute speaking opportunity. Space is limited!

Contact Us shelly@medfordchamber.com More Information www.medfordchamber.com

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The Business Review | June & July 2024

The Holly Theatre in Medford is nearly finished and it’s going to be beautiful — just like when it opened back in 1930. We just received a $50,000 matching challenge from a generous anonymous donor and we need your help to meet the challenge. To open the Holly by January 2025, we need to raise the final $660,000 in order to furnish the theater with seats, theatrical lighting, sound and projection equipment, rigging, concession equipment and soft goods, including the grand drape for the stage. Any donation will be matched 1:1 until the matching challenge is met. Would you be able to help us reach our goal? Please see hollytheatre.org to make your contribution. Any amount will do and donations of $500 or more can be paid over a 3-year period. If you don’t see an option that’s right for you, or if you have questions, contact us at info@jeffersonlive.org or call (541)772-3797 x512 for details and answers. Help the Holly Theatre open by January 2025

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PROMOTING THE COMMUNITY

Summary of Events for June and July 2024 at The Chamber of Medford & Jackson County

The summer months of June and July 2024 were packed with diverse and engaging activities organized by The Chamber of Medford & Jackson County, offering numerous opportunities for networking, community involvement, and celebration. June 2024: Weekly Greeters Meetings: A staple of the Chamber, these networking events occurred every Thursday, fostering connections among over 50 business professionals at various locations. Ribbon Cutting Events: June 6: A project by the Chamber Leadership at the Salvation Army. June 7: The opening of Rogue Retreat’s Redwood Inn. June 19: S+B James Construction hosted their event. June 20: Celebrated the fifth anniversary of Naumes Suncrest Winery. June 28: The grand re-opening of Mercedes-Benz of Medford, marking significant milestones for local businesses.

JUNE 19 TH

JUNE 20 TH

JUNE 28 TH

JUNE 6 TH

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The Business Review | June & July 2024

July 2024: Forum with The City of Medford Held on July 8: It included discussions with city representatives about local developments at the Rogue Valley Country Club. Additional Greeters and Ribbon Cutting Events: Greeters at Hope Village on July 25: A session emphasizing business promotions in a collaborative atmosphere. July 1: A ribbon-cutting for new scoreboards at the Medford American Little League fields, enhancing local sports facilities.

JULY 8 TH

JULY 1 ST

Don’t Miss Out on the Action! If you’ve been on the sidelines, now is the time to jump into the vibrant community activities hosted by The Chamber of Medford & Jackson County. Our events offer unmatched opportunities to connect with local business leaders and community members. Whether you’re looking to grow your business, expand your professional network, or simply get more involved in local initiatives, our doors are open to everyone. Join us at our next event and start making a real impact today. For more details, visit our event calendar and reserve your spot at the heart of Southern Oregon’s business community. Visit our event calendar to stay updated and engaged!

These events underscore the Chamber’s role in promoting business growth and community interaction. From supporting local enterprises through ribbon cuttings to providing platforms for significant networking and discussions on economic development, the Chamber’s activities were geared towards fostering a vibrant business community in Southern Oregon.

LEARN MORE

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November 2024 | The Business Review

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The Business Review | June & July 2024

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November 2024 | The Business Review

CREATING A STRONG ECONOMY

Your Guide to Fishing the Rogue River YOUR GUIDE TO FISHING THE ROGUE RIVER

Medford, OR | September 16, 2022/16/2022 | Travel Medford

‘The fish bite early’ I justified to myself over a cup of coffee one chilly morning. The clock read 4:00 a.m. and my body felt strained, but my heart was there. I’d heard stories of the fishing out on the Rogue River many times but I hadn’t yet found the chance to chase the famous salmon run myself. As I rolled up to the boat ramp just past Shady Cove, fog still fresh in the air, I knew my fortune was about to change.

training-grounds to snag a huge salmon or steelhead trout. Today you can hire a guide to take you out on the river, show you the ropes, and hopefully help you bag your very own fish! Rogue Valley Anglers lead guided tours out of their fly shop in downtown Medford, or you can find a list of guides online using google. All you need to bring are the essentials for a day outing (lunch, layers, etc.) and most importantly a valid ODFW License which you can acquire at Blackbird or other general department stores in Medford like Walmart or Fred Meyer. YOUR GUIDED ADVENTURE One chilly morning in Spring I found myself with guide Brandon Hiatt of Far West Sporting Adventures . We set off on a shiny, aluminum drift boat on the hunt for ‘Springers’ (spring chinook salmon). Brandon started by coaching me through the technique of ‘bouncing’ my bait. It works with a weight attached to the line that makes a sort of ‘thud’ when coming into contact with a rocky riverbed - once you feel it touch the bottom you lift “It’s not all about catching a fish - it’s about connecting to the river and the people we share it with.”

Few things speak to the rich history of the Rogue River more than fishing. The Takelma and other Native American tribes of the region thrived off the great salmon runs of the past and early pioneers likewise recognized the abundance of the region’s fisheries . Over time the Rogue has firmly established itself as a premier destination for anglers of all ages and skill - the perfect

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The Business Review | June & July 2024

your rod and let the weight drift and fall to the bottom again and again. The bouncing movement suspends your bait in the current and releases its juicy fragrance for the salmon to come by and take a bite. Unfortunately for us, the fish took little notice as we worked our first few ‘holes’ (places where fish like to hide). I grew in confidence, however, as Brandon guided me in perfecting the bounce with subtle corrections and a welcoming sense of humor.

My moment came at our fifth hole, a quiet forested bend in the river. After a couple bounces with fresh bait I felt a sharp tug; the hook set and my battle began. For what felt like an eternity (but actually only 10 minutes), my forearms blazed as I held the rod steady. “Keep fighting!” Brandon cheered, “Tire it out!” When we finally pulled it aboard, I dropped the rod with an audible ‘oof’, exhausted from the ordeal but feeling absolutely stoked. My first salmon! We posed with the catch and released it back to its home. I too returned home several hours later, exhilarated and rejuvenated from the experience. For over the day I learned that it’s not all about catching a fish - it’s about connecting to the river and the people we share it with. FIND YOUR GUIDE The Wild & Scenic Rogue River is teeming withopportunities for adventure! From small holes to legendary locations, the Heart of the Rogue is ready to invite you to discover its angler’s paradise. Begin your adventure with one of the many guides - and allow yourself to be swept away by the Rogue’s wonders! n

“As I rolled up to the boat ramp just past Shady Cove, fog still fresh in the air, I knew my fortune was about to change.”

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November 2024 | The Business Review

OREGON UPDATES

Understanding the New Overtime Rule Changes: A Guide for Businesses T he U.S. Department of Labor (DOL) has announced updates to its overtime regulations, which are poised to have a significant impact on businesses 1. Financial Planning: Businesses must account for the potential increase in payroll expenses. This may involve adjusting budget allocations or reassessing project timelines and labor use.

across various industries. This article aims to provide business owners and employers with a comprehensive understanding of the changes and the steps needed to comply with the new rules. Overview of the Overtime Rule Changes The DOL’s Wage and Hour Division (WHD) has made amendments to the Fair Labor Standards Act’s (FLSA) overtime provisions. The most notable change is the increase in the salary threshold for exempt employees. Employees who earn less than the threshold must be paid overtime at a rate of one and a half times their regular rate for every hour worked beyond 40 in a week. Previously set at $455 per week ($23,660 annually), the new threshold has been raised to $684 per week ($35,568 annually). This adjustment means that more employees will qualify for overtime pay, significantly affecting payroll budgets for many employers. Key Changes at a Glance: • Increased Salary Threshold: The minimum salary for exempt employees has been raised from $455 to $684 per week. • Automatic Updating: The rule introduces a mechanism for periodically updating the salary threshold, ensuring it keeps pace with wage growth across the country. • Inclusion of Bonuses and Incentives: Employers can now use nondiscretionary bonuses and incentive payments (including commissions) to satisfy up to 10 percent of the standard salary level. Implications for Businesses The implications of these updates are far-reaching. Small to medium-sized enterprises (SMEs) may be particularly affected, as they often operate with tighter labor budgets. Businesses must reevaluate their staffing models, consider adjustments to wage scales, and possibly reclassify some employees to remain compliant while managing labor costs effectively.

2. Human Resources Adjustments: HR departments will need to update payroll systems, adjust employee classifications, and ensure all HR personnel are familiar with the new rules. 3. Compliance and Monitoring: Regular audits should be conducted to ensure ongoing compliance. Businesses may also need to implement more stringent time-tracking mechanisms to capture overtime hours accurately. Preparing for the Transition To effectively adapt to these changes, businesses should take the following steps: • Review Employee Classifications: Check current employee roles and salaries against the new criteria to identify who is affected. • Update Payroll Systems: Ensure that payroll systems are updated to accommodate the new rules, including adjustments for tracking overtime. • Communicate Changes: Clearly communicate these changes to all employees to ensure they understand any new compensation structures or policies. • Seek Legal Advice: Consider consulting with legal experts specializing in labor laws to ensure full compliance and to address any company-specific concerns. The updated overtime rules represent a significant shift in labor law compliance, aiming to extend overtime protections to millions of American workers. By understanding and preparing for these changes, businesses can not only comply with the new regulations but also position themselves to manage labor costs effectively. As the economic landscape continues to evolve, staying informed and adaptable is more crucial than ever. For more detailed information, employers and HR professionals are encouraged to visit the DOL’s official website. n

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Working Together in the Rogue Valley for a Stronger Community

20 The Business Review | June & July 2024 541.622.8577 • 40 S Central • Medford, Oregon 97501 • cowcreek.com

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November 2024 | The Business Review

PROVIDING NETWORK OPPORTUNITIES

Celebrating the Community and Looking Ahead: The Greeters Summer Party and Beyond T he Chamber of Medford & Jackson County recently celebrated the close of its fiscal year with the vibrant Greeters Summer Party, held on

• Community Champion Award: Presented to Hannah Reinhardt for her service and dedication. • Lyle McCaw Humor Hero Award: Given to Rob Hambelton for bringing joy and laughter to the Greeters meetings. • Location of the Year: Awarded to BBSI for generously providing space for Greeters meetings. • Rookie of the Year: Given to Nicholas Wherry for his enthusiastic involvement. • Attendance Champion: Cindy Marthaller was recognized for her consistent participation. • Optimist Award: Bud Clardy received this award for his positive contributions to the Chamber.

June 28th at RoxyAnn Winery and sponsored by Hunter Communications. This annual event, free to all thanks to the generosity of Hunter Communications, is a highlight for the business community, offering networking opportunities and a chance to celebrate outstanding contributions. The party was not just about good food and wine; it was also a night to honor those who have made significant impacts. Mary Cowden Snyder was awarded the honorary lifetime membership for her invaluable contributions to the Chamber, the local community, and the performing arts. Other notable awards included:

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The Business Review | June & July 2024

As we bid farewell to an eventful season, we extend our deepest gratitude to Lyle McCaw and Cariann Gebhard for their exceptional co-hosting over the past year. Their efforts have been central to the success of the Greeters program. We also warmly welcome Sharre and Bill Whitson as the new co-hosts for the 2024-2025 season, anticipating great things to come under their leadership. Join Us at Greeters! Greeters meet every Thursday morning from 8:00 AM to 9:30 AM at various locations, offering a dynamic setting for networking and professional growth. To ensure you never miss a meeting, subscribe to our weekly text updates by sending “GREETERS” to 541-779-4847. Every Wednesday, you’ll receive a message with details about the upcoming meeting’s location. Whether you’re looking to expand your network, find potential business partners, or just have a good time, the Greeters meetings are the place to be. We encourage everyone in the business community to join us for these exciting sessions, where your next opportunity to shine is just around the corner. n

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November 2024 | The Business Review

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November 2024 | The Business Review

PROVIDING NETWORK OPPORTUNITIES

Know Your Role Night Inspires a Cultural Shift in Sportsmanship Medford, OR | June 2024

O n June 4th, the Southern Oregon Sports hosted a pivotal event titled “Know Your Role Night.” This campaign, gaining momentum nationally, aims to revolutionize sports culture by promoting respect and understanding towards referees and officials. In response to a concerning decline in the number of sports officials, which jeopardizes the future of sports, the campaign advocates for a shift in spectator and participant behavior. The event powerfully conveyed the message: No ref, no game. Commission, in collaboration with Travel Medford and The Chamber Young Professionals Network, “Know Your Role” clearly defines the distinct roles within sports – spectator, coach, athlete, and official – urging individuals to embrace their roles without overstepping. The initiative emphasizes the importance of each position, underlining that the quality and continuation of games heavily rely on mutual respect and proper conduct towards sports officials. The gathering also doubled as a networking opportunity, drawing a dynamic crowd of young professionals aged 20 to 40 from the Medford area, eager to connect over their shared interests in sports and professional growth.

The evening was marked by meaningful conversations, beverages, and light

bites, creating an ideal environment for forging new connections and strengthening community ties. Attendees left the event inspired and motivated, with a deeper understanding of their impact

on sports culture and the potential to drive positive change. The Southern Oregon Sports Commission and Travel Medford are encouraging other regions to embrace this campaign, aiming to preserve the future of sports by instilling values of respect and responsibility. For more information about the “Know Your Role” campaign or to get involved, please click HERE. As this initiative continues to spread, it hopes to ensure that sports can thrive with the support of well-respected and adequately staffed officiating crews.

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The Business Review | June & July 2024

CHAMBER FORUM

BROUGHT TO YOU BY: MEDFORD: A HOMETOWN FOR ALL

SPEAKERS

RANDY SPARACINO MAYOR

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TIM D’ALESSANDRO CITY COUNCIL PRESIDENT WARD 2 REPRESENTATIVE

NICK CARD CITY COUNCIL VICE PRESIDENT WARD 4 REPRESENTATIVE

SEASON SPONSOR

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November 2024 | The Business Review

REPRESENTING BUSINESS ISSUES

Oregon Legislative Update: New Laws and Potential Tax Hikes Could Reshape Business Environment

A s of July 1st, 2024, several new laws in Oregon will take effect, potentially changing the landscape for businesses operating within the state. The most prominent changes include a new consumer data privacy policy and adjustments to the Oregon Family Leave Act, which could significantly impact both small and large businesses in the state. Data Privacy Law: Increased Responsibility for Businesses Oregon Senate Bill 619 introduces stricter consumer data privacy regulations, granting residents more control over how their personal data is collected, stored, and used. Businesses must now provide more transparency regarding their data practices and comply with new opt-out options for targeted advertising. Additionally, consumers can request a copy of their data, demand corrections to inaccuracies, or ask for data deletion. These changes only apply to companies that process the personal data of at least 100,000 individuals per year or generate at least 25% of their revenue from selling data, creating a new compliance challenge for large corporations operating in the state. While these requirements aim to protect consumer rights, they may also pose financial and operational burdens for businesses not yet equipped with robust data management and privacy infrastructure. Family Leave Changes: Addressing Overlaps in Leave Programs Another significant update is the modification to the Oregon Family Leave Act (OFLA). This change is intended to reduce confusion and potential abuse of overlapping leave benefits now that Paid Leave Oregon is in full effect. Paid Leave Oregon, which launched in 2023, guarantees up to 12 weeks of paid leave for major life events such as the birth of a child or a serious health condition. Previously, employees could “stack” leave benefits by drawing from both OFLA and Paid Leave Oregon for the same event, potentially doubling their time off.

The new law, Senate Bill 1515, clarifies that employees cannot use both programs simultaneously for a single qualifying event, reducing the risk of lengthy employee absences that could disrupt business operations. This update aims to balance employee rights and business needs, but it still allows for up to 24 weeks of leave in specific cases where separate qualifying events occur in the same year​(KGW). Corporate Tax Increase on the Horizon In addition to these legislative changes, businesses in Oregon are facing a potential tax increase that could have a broader economic impact. Initiative #17, which has been approved for the November 2024 ballot, proposes an

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The Business Review | June & July 2024

additional 3% tax on corporate sales above $25 million. If passed, this tax would generate revenue to fund annual rebates for residents, similar to Alaska’s Permanent Fund Dividend program. While proponents argue that the initiative could help reduce poverty in Oregon by providing direct financial support to residents, opponents warn that the increased tax burden may drive businesses out of state, raise the cost of goods, and ultimately harm the state’s competitiveness. The outcome of this vote could significantly influence Oregon’s business environment moving forward​ (Ballotpedia). Chamber Advocacy: Supporting Pro- Business Policies In response to these legislative developments, The

Chamber of Medford and Jackson County continues to be a strong advocate for the business community. Through our Legislative Action Team and full-time lobbyist, we actively engage with lawmakers to promote pro-business policies and ensure that the voices of local businesses are heard at the state level. We remain committed to protecting the interests of our members by opposing regulations that impose undue burdens on businesses and supporting initiatives that foster economic growth and sustainability. Our advocacy efforts focus on creating a favorable business environment by providing valuable input on legislation and educating policymakers on the potential impacts of these changes. By working closely with other chambers and business organizations, we aim to influence decisions that support a thriving economy for all Oregonians. n

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