In August 2020, a clinic focused on physical therapy and chiropractic services had one clear goal: enhance patient acquisition and leverage the power of effective marketing to sustain growth. Prior to collaborating with Practice Promotions, the clinic was experiencing steady patient growth. Between 2019 and August 2020, they averaged 83 new patients per month. Despite their success, they sought to amplify their reach and establish a more commanding online presence to navigate the competitive healthcare landscape. By implementing the Ultimate Marketing System, which included bolstered SEO services, Google Ads, and engaging newsletters, the clinic was able to see results immediately: SHORT-TERM GROWTH. In the first four months, the clinic saw a 7% increase in new patient averages, rising from 83 to 89 a month. SUSTAINED SUCCESS. Their growth trajectory continued to ascend remarkably. • In 2021, the clinic averaged 111 new patients per month, a 25% increase from the year prior. • The following year, the clinic saw an average of 167 new patients per month, a significant 51% increase. • In 2023, the clinic saw a 30% increase at 217 new patients per month. By utilizing a customized marketing approach for each of their locations, they were able to establish a dominant online presence, stay at the top of Google, and drive their clinic to unprecedented growth. This clinic used the Ultimate Marketing System to increase their patient numbers year after year! Multi-location Clinic Sees 25% Jump In New Patients per Month in 1st Year with Practice Promotions CASE STUDY
ANNUAL GROWTH
25% Increase in Monthly New Patients 51% Increase in Monthly New Patients 30% Increase in Monthly New Patients
2021
2022
2023
AVERAGE PATIENTS/MONTH
250
217
200
167
150
111
89*
100
50
0
2020*
2021
2022
2023
*results measured September-December 2020.
TOTAL NEW PATIENTS
3000
2,606
2500
2,007
2000
1,337
1500
1000
355*
500
0
2020*
2021
2022
2023
*results measured September-December 2020.
Made with FlippingBook Converter PDF to HTML5