LEADERSHIP NOTES
OKC’S TOURISM INDUSTRY SOARS WITH NEW NONSTOP FLIGHTS AND INFRASTRUCTURE INVESTMENTS A recent announcement from Will Rogers World Airport could boost our economy and Oklahoma City’s image. The airport plans to open its international gate at the end of the year along with the potential for nonstop flights to Mexico, the Caribbean and Central America. Nonstop flights like these are a fundamental piece of putting Oklahoma City on the world stage. They are crucial to fueling the momentum of our visitor economy and building an overall image of Oklahoma City as a vibrant and thriving destination. Tourism is now Oklahoma’s third-largest industry with a staggering $4.3 billion economic impact in 2022. The influx of spending from 23.2 million visitors affects everything from employment to tax revenues. That’s why it’s imperative to invest in tourism infrastructure and marketing. Airports, roads, public transportation, hotels and attractions stimulate economic growth by creating jobs, generating revenue and attracting investment. This can have a positive impact on the local economy and contribute to overall economic development. A well-developed tourism infrastructure enhances the visitor experience by providing convenient services and unique amenities. This can lead to increased satisfaction, repeat visits and positive word- of-mouth recommendations, which helps Oklahoma City continue to grow its reputation as a destination for tourists, residents and economic investment. These investments make us more competitive in the global tourism market, positioning Oklahoma City as a desirable place to visit. The presence of nonstop flights creates the perception that the city is well-connected, accessible and cosmopolitan, which is appealing to travelers seeking a diverse and dynamic experience. We’ll explore the visitor economy in more detail at this month’s State Spotlight event with Gov. Kevin Stitt. We look forward to seeing you there!
CHRISTY GILLENWATER President & CEO
READ CHRISTY’S VELOCITYOKC ONLINE STORY OF THE MONTH
From neglect to renewal: BancFirst’s bold revamp of a landmark tower VELOCITYOKC.COM/ CHRISTYSPICK
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