MADD Teen Influencer
March 2024
consist of consuming a shot or sip every time a player makes a free throw or sees a college mascot during the game. Binge drinking and alcohol consumption continue to be primary concerns on college campuses nationwide as peer and social pressures influence collegiates to participate. In a recent report by the Washington Post, the news source discovered that over sixty percent of mostly male students whose college had participated in the March Madness tournament consumed nearly triple the amount of alcohol over a two-week time period compared to a college that did not play in the tournament.
While the CDC affirms that binge drinking is one of the most common and harmful types of alcohol abuse in our country, it seems to be promoted and even encouraged during collegiate games. As a society, it is time to find and foster new traditions to celebrate and show appreciation for collegiate sporting events. Until then, all we can do as a society is strengthen awareness about impaired driving after these types of events take place. A crucial
element to remember, whether watching the March Madness games at home or attending in person, is knowing your limits and being responsible if consuming alcohol. Most importantly, after the game it is essential to plan to have a
designated driver or another type of reliable transportation to ensure no one drives home impaired. Every year, March Madness gives us some of the best basketball in the country, but the celebrations should never cost someone their health, their future, or their lives. Check out our new MADD Sports initiative to tackle impaired driving through the power of athletes! Click the image to learn more.
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