For Callahan, she says the biggest part of the business is currently consultations, set up through real estate agents.
“I do a room by room walkthrough, explaining to the home- owner exactly what needs to be done to showcase the house,” she said. But in an occupied home, the issue is getting rid of things and opening up the space, not adding to it. “Teamwork is an integral part of this business, from Trim Design to the real estate agent to the home-owner. We make sure we’re on the same page as the agents, and we all have the goal to get the house sold.” “We work with the furniture there to make things look amazing. We declutter and streamline. The biggest part of my business is making homes look good,” she said. “We catch the home-owners’ vibes, and if they’re willing, we roll up our sleeves and get to work. If not, we go for a measured approach. There’s a way to make staging work for everyone.”
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SPOTLIGHT ON BUSINESS MAGAZINE • JANUARY 2019
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