Case Barnett Law B2B - November 2017

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949-861-2990 3 FAMILY ACTIVITIES for Thanksgiving

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for. Teaching kids about gratitude is the most valuable Thanksgiving lesson. Bring that concept to life with a gratitude mobile. Grab some colored paper circles — or cut them out — and have your children write down things that they are thankful for. A silver Sharpie is great for this. Punch holes in the tops of the circles and run string through them. Tie the other end of the string to a coat hanger or embroidery hoop and hang it from the ceiling. Stuff the Turkey Game Want to get the kids outside so you can get to work in the kitchen? Create a Thanksgiving-themed game for them to play outside while you prep the stuffing and put the turkey in the oven. To create a holiday-themed “Stuff the Turkey” game, all you need is a few paper bags. We’ll bet you have some left over from shopping. Use two small bags stuffed with scrap paper to create legs and glue them to a larger bag folded to look like the body of a turkey. Now that you have your turkey, you need some balls to stuff it with. Anything soft and baseball-sized will work, even some balled-up paper. Kids will take turns trying to toss the balls into the turkey, scoring points for every shot made.

Unless you have a child auditioning for “MasterChef Junior,” you’re probably not going to let the little ones cook the turkey this Thanksgiving. Just because the kitchen might be off limits, though, doesn’t mean you can’t find a few creative ways to make the holiday extra special for your kids. Spice up Thanksgiving with these fun, family- friendly activities. Coloring-Book Tablecloths If you have a big family, you are probably familiar with the Thanksgiving tradition of the kids’ table. It may be smaller than the grown-ups’ seating arrangement, but it doesn’t have to be any less special. Turn your kids’ table into a canvas for a colorful, creative dining experience. To do this, use craft or art paper to cover the table. Tape everything down tightly and provide crayons and colored pencils for every place setting. If you want to add some extra holiday spirit, put the drawing supplies in empty cranberry sauce and pumpkin cans. Gratitude Mobiles Of course, Thanksgiving isn’t just about delicious food. It’s also about reflecting on the parts of our lives we are grateful

Put On an Event to Bring in New Leads

primer on event planning in general — check out Judy Allen’s book “Event Planning: The Ultimate Guide.” It goes into all the factors of event planning in way more detail than we can here! A free event is well worth the effort. Nothing builds the same goodwill in the community, generates leads from the public, and puts a great face on your business like a free lunch or workshop. And for

People are social animals. We like to gather together; it’s one of our most basic instincts. Want to play on that instinct to boost your business and attract new leads? Plan and throw a free event!

Free events are “a great way to help attract new customers, cement relationships with existing customers, and build buzz about your

business,” says small-business expert Rieva Lesonsky. A public gathering is a good way to get your foot in the door and generate some leads from the general public. It could be a free workshop or seminar, a meet-and-greet luncheon for local small-business owners, or even a birthday party for your company. Promoting your event is vital. You’ll want to invite your existing customers, and keep up a strong social media presence before, during, and after the

some business owners, such as attorneys, hosting a free event might be one of the few ways to promote your company without running afoul of marketing rules that apply to your specific profession. Are you ready to host your own free event yet? Plan, promote, and don’t forget to follow up. Strike when the iron is hottest, during and immediately after the event, for great leads and customer retention rates.

Be sure to ask people where they heard of your business as well — something you should already be doing. That way you’ll know how successful your event was at attracting new leads!

event. One great way to advertise events is with a print newsletter, especially if you include a freestanding flyer for the event inside the newsletter. For more ideas on event promotion — as well as a great

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