BOARD CONVERTING NEWS | 2027 ADVERTISING & SPONSORSHIP RATE KIT
61% selected new product announcements as useful supplier/technology information.
61% selected equipment or technology spotlights.
59% selected case studies from plants and converters.
Key Findings
More than half of respondents identify as owners or executive leaders.
More than three-quarters report 20+ years in the corrugated or converting industry.
94% report reading or referencing every issue or most issues.
Email/newsletter is the dominant engagement channel among survey respondents.
Readers place strong value on industry news, company updates, market trends, plant and converter news, equipment and technology updates, supplier news, and leadership coverage.
The strongest requested future topic is case studies from box plants and converters.
Readers are open to supplier and technology content when it is practical, useful, and clearly relevant.
For advertisers, BCN provides an industry environment where product education, customer stories, technology applications and supplier expertise align with information readers already want.
Source: BCN reader survey. Findings reflect current-reader validation and are not intended as a market-wide demographic study.
Made with FlippingBook Ebook Creator