Outhouses and SEO
From buried bottles to big birthdays, this month’s podcast lineup digs deep into history, business, and personal growth, with something for just about everyone. UNEARTHING HISTORY IN YOUR BACKYARD Nicholas Pupera , a lifelong bottle digger and archaeologist from Gonzales, Louisiana, has spent over 20 years uncovering relics from the past. He explains how old wells and outhouses often hide everyday items that tell powerful stories. For Nick, it’s never been about profit — it’s about preserving history before it’s lost. BUILDING A LEGACY, NOT JUST A LAW FIRM David chats with Tim Semelroth , founder of Iowa’s largest injury and disability firm, about the values behind his success. Tim shares how focusing on people, not just cases, helped him build a thriving, multi-practice team. He’s also passionate about mentoring the next generation through mock trial coaching. DEMYSTIFYING SEO FOR LAW FIRMS Will McCreight of BluShark Digital breaks down what law firms need to know about SEO and online visibility. He shares practical tips on using Google reviews and long- term strategy to get results. The episode offers a clear, no- fluff look at how to grow your presence online. TURNING 40, TURNING 50, AND TURNING POINTS David and Brad reflect on milestone birthdays and the lessons they’ve learned along the way. They talk about what it means to live with intention, through career shifts and mindset changes. It’s a candid, encouraging conversation for anyone navigating growth at any age.
If you’ve spent any time studying history, you know it is full of strange moments. But did you know a war was once fought over a wooden bucket? It might sound like something straight out of a cartoon, but it’s an actual story from history. In the 14th century, two Italian city-states — Modena and Bologna — found themselves in a heated feud. Tensions had been brewing between the two for years, but one act sent them over the edge. That tipping point? A bucket. According to legend, Modenese soldiers snuck into Bologna and swiped an oaken bucket from the town well. Bologna wanted it back, but Modena wouldn’t budge. The outraged Bolognese responded with all-out war. If you think this sounds too absurd to be true, you’re not alone. Of course, the bucket wasn’t really the issue. The groundwork for the War of the Bucket was laid more than 200 years before the actual battle. Still, the bucket story is true. And yes, they fought a war. The outnumbered Modenese were the victors, and the conflict claimed the lives of around 2,000 men from both sides. What historians still don’t know for sure, though, is whether the bucket was taken before the battle or afterward as a trophy, but Modena still has it to this day. If you ever visit the city, you can see it on display in Modena’s town hall, where it sits as a reminder that even small things can spark big events. When a Bucket Sparked a War
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