He was an early advocate of the medical technique of mouth-to-mouth resuscitation to revive victims of near-drownings.
How a Doctor Planned to Resurrect George Washington MANIC MEDIC
Before Washington died, he had suffered a series of tortuous medical treatments for a bad throat infection, including numerous bloodlettings, throat poultices, enemas, and purgatives. Thornton recalled cases he had read about fish being revived after freezing and proposed to thaw Washington’s corpse in cold water, restore air to his body by performing a tracheotomy, and replace the blood drained by the doctors with lamb’s blood. If a lack of air and loss of blood had killed the president, then restoring them and warming the body should revive him, Thornton reasoned.
Fans of deathbed dramas can hardly ask for a more harrowing tale than the story of an overconfident doctor who tried to resurrect George Washington.
None of Washington’s grieving family and friends supported Thornton’s idea. They recalled the former president’s deathbed instructions to the doctors attending him at the time, “I pray you to take no more trouble about me; let me go off quietly.” Ultimately, the president’s instructions were honored. Despite Thornton’s effort to have his body transported to the Capitol for burial, they granted Washington’s final wish: He was permanently interred at his Mount Vernon home.
As the former president lay dying in December of 1799, Dr. William Thornton raced to Washington’s Mount Vernon home in hopes of reaching him before he passed away, according to “Washington’s End,” a 2020 book by historian and White House speechwriter Jonathan Horn. Washington had been both a friend and benefactor to Thornton. A classic product of the Enlightenment, Thornton was a brilliant polymath considered a genius in his time. He was born in the British West Indies and attended medical school in Scotland before gaining American citizenship. Washington selected Thornton’s design for the U.S. Capitol. Upon arriving at Mount Vernon, Thornton was shocked to see the president’s corpse, frozen solid from the frigid winter temperatures and surrounded by grieving family and friends. The situation did not stop the doctor from hatching a bold plan to revive him. Thornton had studied numerous cases of people who were revived after appearing to be dead.
Top Email Marketing Tips for Your Dental Office Boost Patient Engagement
SEGMENT YOUR AUDIENCE. Not all patients are the same, so why should they receive the same emails? Segment your email list based on factors like age, treatment history, and appointment frequency. This way, you can tailor your messages to meet different groups' needs and interests, making your emails more relevant and engaging. PERSONALIZE YOUR EMAILS. Personalization goes a long way in making your patients feel valued. Use their first names in your subject line or email greetings and tailor the content to their interests and needs. For example, if you know a patient recently had a cleaning, you might send them tips on maintaining good oral hygiene between visits. GENERATE COMPELLING SUBJECT LINES. Nothing is worse than working hard to compose an email, only for your patients not
Staying connected with your patients and attracting new ones is the name of
to open it. Your subject line is the first thing recipients see, so make it count! Keep it short, engaging, and to the point. Pique their curiosity or highlight a benefit. For instance, "5 Tips for a Brighter Smile" or "Special Offer Just for You!" OPTIMIZE FOR MOBILE DEVICES. Many people check their emails on their smartphones, so make sure your emails look great on all devices. Use a design that adjusts to different screen sizes and keeps your content concise and easy to read. Email marketing can be a game-changer for dental practices. By following these tips, you can create effective and engaging email campaigns that keep your patients informed, build stronger relationships, and grow your practice. Happy emailing (and engaging)!
the game, right? With the right strategies, you
can create engaging and informative email campaigns that keep your patients informed and encourage them to schedule appointments to visit your office. Let’s explore some tips to help you get started or amp up your email marketing for your dental practice. BUILD A QUALITY EMAIL LIST. Your email marketing efforts will only be as effective as your email list. Be sure to collect email addresses from your patients during their visits, through your website, and via social media. Remember, quality over quantity is key. As a tip, make sure you have permission to email these patients!
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