TR-HNR-July-2019

It’s hard to say whether this consumer demand or the more customized home living came first, but we see today that consumers’ favorite companies are more and more allowing home while enjoying experiences that used to only be accessible by going out. day than ever before. Since consumers in 2019 ex- pect so many of their needs to be compatible with fast, online, streamlined processes that they can control and monitor from home, like most other industries, real estate is adapting. Offerpad is one of the leading iBuyers making it possible for consumers to enjoy a custom experience in home selling and buying. – and expecting – people to stay at

When I consider the big picture of how people are living and consum- ing, it’s not a surprise that on-de- mand services in all industries are booming right now. It’s hard to say whether this consumer demand or the more customized home living came first, but we see today that consumers’ favorite companies are more and more allowing – and expecting – people to stay at home while enjoy- ing experiences that used to only be accessible by going out. We can now do literally all our shopping online, some with simpli- fied processes like one-touch mo- tions or voice commands. We can enjoy top-of-the-line entertainment from our phones, tablets, smart TVs, and connected smart speak- ers. Thanks to connectivity and new tech services like real-time

documents and video chats, we can conveniently do business, includ- ing teamwork, from home. We can even get our favorite restaurant foods delivered to our doorstep or have a car dealership come to our house to make a deal. And yes, consumers can now sell and buy a house from their favorite spot on the couch. As these services pop up to meet our desire for fast and intuitive processes, we find it increasing- ly important that our houses are designed to be as comfortable as possible in aesthetics and utili- ty. Maybe due to, or perhaps as a result, home design is growing in significance to the real estate consumer today. While homeown- ers have always taken pride in their houses, now these homes might be in active use for more hours of the

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