Whilst us within the industry know that careers in construction have changed considerably, becoming more flexible, more technology driven, safer and less physically demanding, there is still much work to do in getting this message across to the wider population. Key factors encouraging men into the industry include culture, representation, confidence and opportunity and we need to establish these more strongly for women now. At Ardmac, we are working hard to implement the following actions to encourage more women into Engineering and Construction, and we encourage all members to do the same –
01. All roles within the construction industry should be and need to be open to women. The key is ensuring that this message is clearly communicated and that the actions of the industry demonstrate this to be true. We need to ensure recruitment campaigns are described and advertised in such a way as to attract a diverse group of applicants. 02. We need to ensure young women have the same opportunity and exposure to careers in the sector. From a young age, men see family members, contacts and connections working in the industry. It has been socially acceptable in society for generations for men to see construction as a viable long-term career.
16
Made with FlippingBook - professional solution for displaying marketing and sales documents online