CAPITALIZING ON POST-EVENT OPPORTUNITIES
☐ How can we retain new customers gained during the World Cup for future business? ☐ What strategies can we implement to maintain the momentum generated by the event? ☐ Can we collect customer feedback to improve our products or services post- event? ☐ How will we analyze the data gathered during the World Cup to inform future decisions? ☐ Are there partnerships or relationships formed during the event that we can continue to develop?
☐ What marketing campaigns can we launch to keep our brand top-of-mind after the event? ☐ How can we evaluate our performance to identify strengths and areas for improvement? ☐ Do we need to adjust our business plans based on insights gained during the World Cup? ☐ What lessons learned can be documented to prepare for future large- scale events? ☐ How can we continue to engage with the community and visitors after the event concludes?
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