isitors from around the world will descend on the U.S., Mexico, and Canada next year as the three countries jointly host FIFA's 2026 World Cup -- and your business might want to V start preparing already. It’s being billed as the largest sporting event in history, with millions of visitors pouring into 16 local markets over the course of five weeks, which means there will be plenty of challenges and opportunities for your business. You might think the event will be meaningless to your organization or that you won’t even feel its impact, but a quick review of our comprehensive checklist will open your eyes to the many facets you need to start thinking about now.
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