‘FREE TIME’ HELPS US SAVE OUR MOST PRECIOUS RESOURCE Beating the Clock
Time is money, as the adage goes. But author Jenny Blake believes time is our life force, making it much too precious to waste. In her 2022 book, “Free Time: Lose the Busy Work, Love Your Business,” she argues that many entrepreneurs aren’t making the most of this crucial resource and suggests sustainable changes to how many of us do business. Being busy has become a virtue in our culture. People who aren’t constantly busy are seen as lazy and unproductive — and no one expects an unbusy entrepreneur to be successful. But Blake turns this thinking on its head. She argues that you can build the business you want without sacrificing the rest of your life. Further, many things we spend so much time on are unnecessary. Blake’s approach to conquering the hamster wheel of entrepreneurship involves creating workable systems and a winning team.
Many tasks we think no one else can handle can often be automated and outsourced to others. While many entrepreneurs think their only options are to do it all or hire a small army, Blake advocates for a “delightfully tiny team” that can get more done with improved processes. There’s no one-size-fits-all system for every business, but “Free Time” will help any reader discover theirs. The exercises and recommendations will give you plenty of food for thought and actionable ways to find your ideal work/life balance — which, as Blake notes in the book, is different for everyone. Business leaders are used to books and courses that promote growth at all costs. That’s fine for some, but not everyone wants to scale their business endlessly. Sometimes, small-business owners want to keep their businesses small — and there’s nothing wrong with that. Blake shares
that she limits her work to 30 hours a week because she values her other pursuits. The idea may sound impossible now, but there are many ways to reduce your current workload without sacrificing your continued success. “Free Time” is for people currently bogged down with “The Burdensome B’s.” If you’re bored, bottlenecked, burned out, or buried by bureaucracy, this book will help you reclaim your life. Blake reminds us that our time is much more precious than money. Isn’t it time you learned to use yours more wisely?
FOLLOW THIS EXAMPLE TO EARN NEW TOYS ‘I Used These Apartments to Buy a Helicopter!’
The story I am about to tell you is absolutely TRUE. I mentioned it in some of my past communications, but it’s so good I think it is worth sharing again. Not long ago, I was inspecting some possible apartment investments — BIG SURPRISE! My travels took me about an hour and a half west of Cedar Rapids, Iowa, to two 24-unit properties. I arrived early in the morning, and the property owners greeted me. They were both headed toward their early 80s and had decided to meet me and talk about their properties and their intricacies rather than sending a manager. I appreciated their time and spent the first 30 minutes getting to know them. They told me the property’s history, when they purchased it, how well it had done over the years, and why they were interested in selling the units now. During our conversation, “Mr. Owner” told
me these apartments had been responsible in large part for the following:
By investing with us, you can leapfrog into the same world these owners were part of.
1. A vacation home in Hawaii 2. A resort purchase in Minnesota
Of course, one investment will not produce a vacation home overnight. But with a little time, the rental market and management will work their “magic,” and you’ll make BIG strides toward your financial milestones. Isn’t it something? Maybe someday YOU will own your own helicopter! You’re probably already thinking about investing in your next property with us or pulling the trigger for the first time. What are you waiting for? If not now … when? Providing great investment alternatives, even in this uncertain economy, –Darin
And …
3.
A helicopter purchase!
That’s right. They used their income to buy a helicopter! Mr. Owner was a helicopter pilot during the Vietnam War and loved flying those birds, so he thought, “Why not own one?” My friends, this REALLY shows the power of a great investment and what it can do for you. I’ve talked before about how you can benefit from apartment ownership, but heck, this couple took it to a whole different level. You (like these folks) can use Heartland apartment properties to get some super financial rewards!
2 DARINGARMAN.COM
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