Avery Dennison Boosts Fresh Food Category With RFID BY GREG KISHBAUGH Avery Dennison has launched its AD IdentiFresh inlay series, which is said to advance the use of RFID technology in fresh food categories like bakery, meat, deli and produce. The proprietary set of inlays is part of Avery Dennison’s Optica Food Solutions. Real-time inventory visibil- ity is reportedly transforming fresh management to help food retailers and suppliers improve operational efficiency, enhance freshness, and reduce waste.
Scott Named Inaugural Flexo Woman Of The Year Women of Flexo (WoF), an initiative of the Foundation Flexographic Technical Associ- ation (FTA), has named Jennye Scott as the inaugural recipient of the Women of Flexo Woman of the Year Award. The honor was presented at the 2026 Women of Flexo Con- ference at Clemson University. The newly established award recognizes an outstanding woman who demonstrates exceptional leadership, innovation, mentor-
The launch of the AD IdentiFresh inlay series marks a breakthrough in RFID technology, the company stated. The launch follows the news of Avery Dennison’s collaborations in the food sector with Walmart and Kroger. Avery Dennison’s proprietary antenna design and inlay con- struction overcome key operational challenges in the food retail en- vironment. The product helps improve read performance on densely stacked items, particularly within high-moisture cold environments like meat cases. The AD IdentiFresh series leverages Impinj’s M800 series endpoint integrated circuits (ICs) and, when combined with the latest Gen2X en- hancement, further improves readability and speed. The compact inlay form factor is designed to fit easily within existing label formats, en- abling seamless integration with current workflows and labeling equip- ment, minimizing operational disruption. The AD IdentiFresh inlay se- ries enables both in-store and supplier tagging of fresh food items,
ship and advocacy within the flexographic in- dustry, while making a lasting impact on the broader community. Scott brings more than three decades of experience in flexographic packaging and prepress and currently serves as vice presi- dent of creative services at Amcor. Over the course of her career, she has been widely recognized for advancing best practices, sup- porting industry standards and helping ele- vate the role of prepress within flexographic production. A founding member of Women of Flexo, Scott has played an integral role in building a professional community focused on connec- tion, mentorship and leadership development.
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