2024 Higher Education Learning Solutions Catalog

A Course Module for Purposive Communication

It is natural for humans to communicate. Even before you learn a language, you already communicated through your coos and cries when you were a baby. One interesting, major milestone about your ability to communicate with others happens as early as the first 10 months of your life. The course Purposive Communication is about writing, speaking, and presenting to different audiences for various purposes (CMO No. 20, s. 2007). It highlights the importance of purposeful and meaningful communication in the global and multicultural world we live in. The course is composed of various differentiated and challenging tasks designed to enhance your critical thinking, listening, speaking, reading, writing, and viewing skills and your intercultural competence in communicating with people from diverse backgrounds. You will be exposed to and challenged to use different digital tools to convey your ideas to audiences whose needs are shaped by the peculiarities of their situations and cultures. By the end of the course, you should have acquired and mastered the essential knowledge, skills, and competencies that will help you achieve your academic and professional goals. This module is designed to achieve these objectives.

ABOUT THE AUTHORS

JONNA MARIE A. LIM, PHD

She is an educator and a proud graduate of BSE major in English at the Philippine Normal University. She holds a PhD in Applied Linguistics and an MA in Teaching English Language from De La Salle University-Manila. She is the high school principal of St. Scholastica’s College in Manila, where she started as an English teacher in the high school department 14 years ago.

IRENE BLANCO-HAMADA, PHD

She is an educator and course director at the Philippine Military Academy. She is an author of textbooks that include A Handbook of Basic Writing Skills: A Practical Guide to Grammar, Usage, and Sentence Effectiveness, Soldierspeak: Public Speaking in the Military Milieu, and Your Road Map to Successful Writing: Skills and Competencies Handbook. She is a four-time Academic Instructor of the Year awardee, a two-time recipient of the Award for Teaching Excellence, and a four-time professorial chair holder. In 2003, she emerged as one of Metrobank’s top 5 outstanding teachers in the Philippines. She earned her Bachelor of Arts in Communication (magna cum laude), Master of Arts in Education major in English (cum laude), and Doctor of Philosophy in Language Education (cum laude) from Saint Louis University, Baguio City.

ELEN JOY P. ALATA, MAED

She is an educator and the high school coordinator for English at St. Scholastica’s College-Manila. She has also been tapped as a PEAC (Private Education Assistance Committee) trainer for teachers and curriculum evaluator for the Department of Education’s Curriculum for the Gifted. She completed her undergraduate (Bachelor of Secondary Education major in Communication Arts-English) and graduate degrees (Curriculum Studies) from the University of the Philippines-Diliman, College of Education.

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