Instagram Flipbook 2026

Ideas for Instagram stories

Story guidelines

Keep a clear and consistent theme per story series to help content flow naturally.

Hays Travel

Hays Travel

Hays Travel

Hays Travel

Hays Travel

Follow

Follow

Follow

Follow

Follow

Limit to a number of 5 story slides at one time to avoid overwhelming viewers.

Don’t post feed-sized images to stories – always use the correct 9:16 ratio.

Add closed captions to videos with speech using Instagram built in-tools.

Behind the scenes: What is going on in and around your branch?

Booking trends: Insights on what destinations are popular.

Supplier & partner posts: share relevant content from other profiles.

Interactive & engaging: quizzes, polls, countdowns etc.

Share UGC: users tagging Hays in content.

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INSTAGRAM TRAINING

INSTAGRAM TRAINING

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