Fall 2024 9
TASTE OF SCHENECTADY® AND BEYOND™ • 518PIZZERIAS.COM
Pizzeria customers are ordering pizza through the Slice App online! Serial tech entrepreneur Ilir Sela started Slice to solve the digital challenges of his family’s New York City pizzerias. Today, the compa- ny partners with over 12,000 pizzerias across all 50 states forming the nation’s largest marketplace for authentic pizza.
I t started as a pizza delivery per- son before ever making my first pizza… So, what is SLICE? Slice of- fers a software solution to independ- ent pizzerias, allowing them to take digital orders. Founded by Ilir Sela, an Albanian immigrant from a long line of pizzeria-owning relatives, Slice does not employ its own driv- ers. Instead, Slice is an App that pairs consumers with nearby piz- zerias through its cutting-edge tech- nology and marketing. Local pizzerias have long been the heart and stable go-to place for businesses, families, and or- ganizations in our communities. Until the launch of Slice, local mom & pop pizzerias lacked the resources to compete with large pizzeria chains for today’s digital- ly-minded pizza lovers.
in-house — about 18% did not have their own delivery personnel but were moving to first-party deliv- ery. At the time, Slice saw an ac- celeration of pizzerias that never did delivery, wanting to do deliv- ery in-house. Therefore the com- pany enabled a delivery plat- form for both national and local third-party logistics companies to compete for the delivery business of small pizzerias. Serial tech entrepreneur Ilir Sela started Slice to solve the digital challenges of his family’s New York City pizzerias. Today, the company partners with over 12,000 pizzerias across all 50 states forming the nation’s largest market- place for authentic pizza.
“...not all pizza is created for delivery: The really delicious Neapolitan-style pizza, I advise people to eat that at the restau- rant, it’s not really meant for delivery.”
Slice’s platform of services powers online search engine optimization (SEO) and ordering for independ- ent pizzerias — connecting them to a large network of new and existing customers who enjoy a frictionless experience through the Slice App and website. As of May 2020, during the pandem- ic, over 80% of Slice’s network had first-party delivery — delivery drivers
Ilir Sela, an Albanian immigrant from a long line of pizzeria-own- ing relatives, says, “...not all pizza is created for delivery: The really delicious Neapolitan-style pizza, I advise people to eat that at the restaurant, it’s not really meant for delivery.” Slice allows pizze- ria owners to offer their products to their customers using a mo- bile-optimized website
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