PRST STD US POSTAGE PAID BOISE, ID PERMIT 411
600 Stewart Street #1300 Seattle, WA 98101
westcoastfranchiselaw.com | (206) 724-0846
IN THIS ISSUE 1 2 Heartfelt Homecoming Discover the Most Enchanting
Christmas Towns in the US There’s Room for Creativity Winning Is a Team Sport
3
Tasty Holiday Chocolate Mousse Your Essential Digital Marketing Resource Guide for Small Businesses
4
Small Business, Big Impact: Your Resource for Digital Marketing Success
As a small business owner, the internet can become one of your best sources for growth. In fact, 86% of businesses report having increased their brand awareness by using digital marketing, and 75% say doing so also boosted their brand’s credibility with their audience. However, not everyone knows where to go to learn more about digital marketing and how to use it in their businesses successfully. That’s why we compiled a list of FREE resources to learn more about digital marketing and boost your business’s online presence. RESOURCE NO. 1: FUNDAMENTALS OF DIGITAL MARKETING BY GOOGLE DIGITAL GARAGE This self-paced course contains 26 modules covering several aspects of digital marketing, including how to use analytics and plan your online business strategy. It also features videos for more visual learners,
and after completing the 40-question exam at the end of the class, you’ll receive an officially recognized digital marketing certificate from Google. You can find the course by Googling “Fundamentals of Digital Marketing by Google Digital Garage.” RESOURCE NO. 2: DIGITAL MARKETING TRAINING BY NEIL PATEL If you haven’t heard of Neil Patel, you should know he’s one of the leading voices in digital
marketing today. He’s wildly successful and offers to teach others what he’s learned over the years for free. You can learn more about SEO, conversion optimization, YouTube, and more using his courses and the worksheets he provides. To access Neil’s library, visit NeilPatel.com/training and use the “What do you want to learn?” table of contents on the left of the page to choose what you’d like to learn about. RESOURCE NO. 3: ANSWER THE PUBLIC One of a business’s biggest struggles when growing an online presence is creating content that results in profitable engagement. The best way to discover what matters to people is to ask them! That’s essentially what Answer the Public does FOR you. It pulls the most popular internet searches regarding any topic you type into the site so you can see what people want to know about your niche.
4
westcoastfranchiselaw.com
Published by Newsletter Pro • www.NewsletterPro.com
Made with FlippingBook Ebook Creator