Absolute Bridal Magazine Issue 38 - Winter Spring 2024

MARKETING

During tough financial times, persisting with marketing is a crucial way of maintaining your visibility, keeping in touch with your audience, bolstering brand presence and nurturing loyalty… Discover the secret recipe for business success!

W hen the bills are stacking up and work is slow, your instinct might lean toward cost-cutting, but strategic marketing can help you seize opportunities, pivot strategies, and adapt to shifting consumer behaviours. It’s all about laying the groundwork for future growth and emerging stronger when the tides turn. Main Event Wedding Shows and Absolute Bridal magazine serve as platforms for those in the industry to directly engage with enthusiastic couples, and for the bride and groom to be, these events and the magazine serve as convenient places to explore services, compare choices, and establish connections with you, the suppliers. Unveiling the power of Main Event wedding shows Wedding shows are the perfect place to showcase your products or services and are a

online, so its reach far extends those who attend our shows in person. Advertise in our Luxury Digital Directory Want to really stand out from the crowd? Then why not consider becoming part of our Luxury Digital Directory – an exclusive space which highlights your business to our website visitors.

and receptive audience. With limited vendors from each wedding category and a tailored approach to positioning, you stand a better chance of attracting new business, but beyond just sales, it’s about being a part of a community where you can network and keep abreast of the latest trends and innovations. For couples, a plethora of suppliers under one roof eliminates the need to navigate multiple locations, and meeting suppliers face-to-face offers an insight into their approach and products and helps them find a connection. Beyond the Show Absolute Bridal magazine fosters a sense of community, providing inspiration, advice and a platform for couples to find everything from gowns to DJ’s, venues to stylists. The printed version of the magazine is handed out at our wedding shows, ensuring it gets to those ready and willing to buy your services and products. The magazine is also available

prime opportunity for you to shine! Our wedding shows are attended by

thousands of brides and their parties each year and provide a direct line to an engaged

CONTACT If you would like to discuss any of our wedding shows, advertising in Absolute Bridal Magazine or joining our Luxury Digital Directory, please email us at info@mainweddingsandevents.co.uk www.mainweddingsandevents.co.uk

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