TECHNICAL
VisualOn Optimizer Reduces Encoding Bitrate Up to 40 Percent While Enhancing Visual Quality 1
Kevin A. Cone, Segment Manager, Intel, Gordon Kelly, Platform Solutions Architect, Intel, Surbhi Madan, Platform Solutions Architect, Intel, Savi Shi, Marketing Director, VisualOn, Hanyue Yang, Sr. Engineer Director, VisualOn, Roly Yu, Principal Engineer, VisualOn, Ivy Zhang, Staff Engineer, VisualOn, Dean Zhu, Staff Engineer, VisualOn
Easily integrating into encoding workflows using CPUs or GPUs and accelerating Intel® Quick Sync Video, Optimizer helps reduce delivery and storage costs for media delivery companies.
Executive Summary Streaming high-resolution video comes with an inevitable trade-off between available bandwidth and quality of experience for the end user. Delivering uncompromised video quality typically results in high bitrates, which can result in slow starts, video buffering and high content delivery network (CDN) and storage costs. Traditional solutions that attempt to minimise bandwidth without compromising quality are centered around the development of more intelligent video encoders.
Content Adaptive Encoding (CAE) is an innovative encoding process that is revolutionising video streaming by reducing bandwidth usage while enhancing quality. Integrated into streaming media service providers’ workflows, it enables more efficient usage of content delivery systems and reduces storage requirements, without sacrificing user experiences. VisualOn Optimizer is an innovative CAE solution that dramatically reduces average bitrates while enhancing visual quality. It is encoder-agnostic and readily integrates with Intel® Quick Sync Video to deliver high-quality content with low bitrates.
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Volume 46 No.4 DECEMBER 2024
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