2023 BEST IN SHOW TRENDS
TRENDS 1. Play Immersively 2. Home Reimagined 3. Live Intentionally 4. Take A Trip 5. Making A Mark
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PLAY IMMERSIVELY
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Trend Traits Think pickle ball,goat yoga, camping and game nights combined with style trends of sports luxe and two -mile wear. This is where people will thrive o endorphins and dress to be comfortable.
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Spending at least 120 minutes in nature each week can signi cantly boost health and well - being. (Healthline) Strong, bright colors can have a powerful e ect on emotions. They can help you feel energized and more alert. These colors will grab your attention and stand out from their surroundings. (aapstatue.edu) When you work out with a partner,you’re likely to: Feel more motivated . Be more adventurous. Be more consistent. (CDC.GOV) Total revenue in the Board Games segment is projected to reach US$3.13bn in 2022. (Statista.com)
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HOME REIMAGINED
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Here is where the hybrid home comes to life and how life starts to look more like the Jetsons. Energy resilient devices, organization, comfort and entertaining all take on a further evolution to adapt to the “new normal”.
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3 in 5 people say they’ve had to change the way their home is organized to do the activities they want or need to do.(IKEA) 73% of workers want exibleand remote work options to stay.(Microsoft) Warming neutrals inspired by wood, marble and stone give a since of comfort and have reassuring qualities that don’t overwhelm the senses. They are perfect for environments that require focus and have long -term appeal making them great for hybrid homes.(WGSN & Decorating Den) Wi-Fi/Bluetooth smart kitchen solutions accounted for 2/3 of global smart kitchen appliances. (WGSN)
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LIVE INTENTIONALLY
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Trend Traits Rest Restoratively is the key. This is a look into what items are in your life that are allowing you to feel nourished, grounded, soothed and reduce stress. Dives into seeking a better you, better environment, better decisions.
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79% believe wellness is important, and 42% consider it a top priority (McKinsey Future of Wellness Survey) 60% are interested in new information or strategies to help them get better sleep (Philips Global SleepSurvey) A mix of nourishing greens, grounding earth tones and soothing pastels help to provide space for growth, hope, stability, focus, clarity and mindfulness. (Coloro) 64% of people want to do more for and be more mindful of the environment (Kantar) 58% of consumers across 28 countries choose a brand based on its values and beliefs (The 2022 Edelman Trust Barometer)
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TAKE A TRIP
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Trend Traits Extreme travel is back in full force. GOATtakes on a new de nition along with seeing an evolution of sabbaticals. Piggyback travel or bleisure takes shape in growing popularity.
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7 Bene ts of Traveling
Traveling Makes You More Mentally and Physically Healthy Traveling Can Improve Your Communication Skills Traveling Can Expand Your Horizons Traveling Can Make You More Mindful of Other People’s Culture and Values Traveling Can Help You Make Memorable Memories Traveling Can Help You Forget About Your Daily Troubles Traveling Can Help You Meet New People and Mingle With Them (Drift Travel) International tourism back to 60% of pre - pandemic levels in January -July 2022. (unwto.org)
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MAKING A MARK
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Younger generations are in uencing more and more awareness on social change, the environment, equality, giving back, kindness, power in brands and development. Here is where we learn how to give back, make a di erence, evolve and so much more.
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Alphas are predicted to be more demanding than any other cohort before them. 70% of global consumers say Alphas have unrealistic expectations around online shopping,delivery and availability. (Wunderman Thompson) Gen Z is considered the most climate - conscious cohort and sustainability is what drives decision -making. (WGSN) Colors are meant to create a dopamine e ect. They are selected to help motivate pleasure, happiness and a sense of reward.(Cleveland Clinic)
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JUMP INTOA TREND
Contact me today to explore the opportunities.
hello@extendmarketinginc.com www.extendmarketinginc.com
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