Madhumitha Arjunan linkedin.com/in/madhumithaarjunan ■ Career history: Communications Consultant, The Apprentice Project, India Marketing Associate, The/Nudge Institute, India Fellow, Teach For India, India ■ Education highlights: MBA, Warwick Business School, UK Bachelor’s Degree, Business Administration, Marketing Management and Human Resource Management, Symbiosis International University, India
■ Nationality: Indian
■ Languages:
Hindi (intermediate)
Tamil (native) English (fluent)
■ Career achievements: Implemented marketing functions across 11 different programmes, all dedicated to alleviating poverty in India. Created content for social media, websites, media articles, and emails. Executed a social media strategy which resulted
in a 40% increase in followers on LinkedIn, and four successful campaigns with more than 100% of the target outcome achieved.
Managed a rebrand event, launched by the Chief Minister of Karnataka, India. Also co-ordinated one of India’s leading livelihood summits created content, participated in the campaign for delegates, and led the media relations for the event. The event campaign exceeded the delegate application target numbers and the event achieved 150% of the target audience number. Taught grade two and grade three students in a low-income, under-resourced school. Led their academic and non-academic growth while also working with their communities. Resulted in an increase in attendance and engagement, with an increase in the average class reading level by 85% and maths by 35%. Created the maths curriculum, used across more than 20 classrooms.
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