Shauna's Listing Presentation

FAQ Q. What about the Chinese buyers? Can I get a Chinese buyer to buy my property? Use a listing agent that has access to the MLS in China, beyond the “Great Firewall”. The site is called Juwai and is the #1 Chinese international property portal, with 1.9 million annual page views and offering exclusive access to an audience of high net worth Chinese looking to buy property overseas. Also consider a listing agent that has a strong presence in BC working with Chinese buyers. Agents with a global network also produce listing materials in Mandarin.

they could use a “replacement cost” approach where they calculate the land value plus the cost of rebuilding the actual home.

Q. I think that a certain agent has high-end clientele, is this important?

Not necessarily. You want an agent that will create and execute a marketing plan specifically for your property. And, you want one who will work with all buyer’s agents. If you think an agent has important clientele for your home, you want them to represent their buyers not you. That way they are not in conflict (remember dual agency) and can earn a full commission on the sale of your property to their clients.

Q. I have a long term tenant, what can I do as I still want to sell my house?

Offer to have a professional cleaner clean the property at your expense. And bonus for the tenant to offset the inconvenience of a showing. If possible, try to work towards a set schedule for showings.

Q. How long should a listing contract be?

Beware of an agent that requires no term for cancellation. It is a sign that they will not be making an investment to stage or market your home. To properly market a property, an agent should be investing in professional photography, floor plans, video, drone footage and staging. When this is all done professionally, it is very expensive.

Q. What is your recommended listing price for my home, and why?

Evaluating a property should not be done through guesswork or intuition. It should be supported by recent comparable sales in the area. A more detailed evaluation should include listings that didn’t sell, as well as current active listings that your property will compete against. If your home is difficult to evaluate because there has been no recent comparable sales against which to measure it, a creative Realtor® will look at similar properties outside the neighbourhood, or properties in similar neighbourhoods. Or

Q. Is it important for my agent to be a certified negotiator?

It is highly recommended in today’s market that your agent is skilled in communicating value in a collaborative fashion to both buyers agents and their clients. Every negotiation needs an agent that is cooperative, hard working and can get a deal done with ease.

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